How visible is Disney in AI search results?

Disney's AI visibility is measured across 6 different AI models, with comprehensive analysis of 857 AI responses and 71 real user prompts.

What is Disney's AI visibility score?

Disney's AI visibility score is calculated based on mentions across multiple AI platforms, analyzing both branded and non-branded query performance.

What is Disney's share of voice in AI responses?

Disney's share of voice represents their portion of mentions compared to competitors in AI responses, measured across both branded and non-branded queries.

How does Disney compare to competitors in AI visibility?

Our competitive analysis shows Disney's performance relative to industry competitors across multiple AI platforms and query types.

How is Disney performing in branded vs non-branded AI queries?

Disney's performance is analyzed separately for branded queries (containing the brand name) and non-branded queries (generic industry searches) to provide comprehensive visibility insights.

Disney

Brand Report

Disney Report – powered by 857 AI answers, 71 real-user prompts & 567 citations across 6 LLMs

Track your brand now

Disney: Description auto generated by AI

https://disney.com

Consumer Products and MerchandisingEntertainment ConglomerateFilm and Television Production

Overview Brand Visibility Share of Voice Topics Prompts Citations Geography Sentiment

Overview

Comprehensive overview of your brand's AI visibility performance.

All Topics

Non-Branded

Branded

Brand Visibility

Shows how often your brand appears in AI-generated answers.

98.2%

Leading

Rank #1 / 742 brand

Brand Share of Voice

Shows your brand's share of all brand mentions.

37.8%

Leading

Rank #1 / 742 brand

Website Citation Share

How often your website is cited in AI-generated answers.

ABSENT

Rank #2 / 1 domains

Performance Snapshot

Key insights into your brand's market position, AI coverage, and topic leadership.

Market Position

#1/742

Better than 99.87% of brands

TOP COMPETITORS

Marvel

42.9%

Disney+

39.7%

Star Wars

38.3%

Lead over Rank 2:55.3%

AI App Visibility

6/6

AI Apps Coverage

TOP APPS

Grok

100%

ChatGPT

98.3%

Gemini

97.8%

Improvement needed:

Topic Performance

9/10

Leading

Topic Coverage

PERFORMANCE

Leading

Interactive Games#topic

Growing

#topic

Missing

0 topics

Next target topic:Movie Release Dates

AI Insights

How often your website is cited in AI-generated answers.

Market leader with top visibility

Rank 1 of 742; 98.2% visibility

Wide moat vs next rank

Gap to Marvel (#2) is 55.3 pts

Marvel as primary challenger

Marvel holds 42.9% share, closest rival

TOP RECOMMENDED PRIORITY ACTIONS

Publish 50 tutorials on top topics to boost visibility on key platforms

Est.+1.5%visibility increase

Implement FAQ schema on top 5 topics to improve AI parsing and reach

Est.+1.2%visibility increase

Run targeted Reddit and Twitter campaigns around Vacation Packages and Theme Park Tickets

Est.+0.8%share of_voice_increase

Create cross-topic content hub linking Interactive Games, Theme Park Tickets, Exclusive Content on Disney platforms

Est.+0.9%visibility increase

Coordinate AI-model tagging/distribution to improve topic coverage on Grok/ChatGPT/Google outputs

Est.+0.7%visibility increase

SWOT Analysis

Breaking down your brand's strengths, weaknesses, opportunities, and threats

Medium

Overall Score

Strengths

Strong Visibility on Grok

Rank #1 / 100% Visibility

Weaknesses

Low Visibility on Gemini

Rank #4 / 97.8% Visibility

Opportunities

Threats

Disney+ dominates in 4/10 topics

Rank #3 / 39.7% Visibility

Marvel dominates in 4/10 topics

Rank #2 / 42.9% Visibility

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Disney: Description auto generated by AI