How visible is Netflix in AI search results?

Netflix's AI visibility is measured across 6 different AI models, with comprehensive analysis of 4946 AI responses and 412 real user prompts.

What is Netflix's AI visibility score?

Netflix's AI visibility score is calculated based on mentions across multiple AI platforms, analyzing both branded and non-branded query performance.

What is Netflix's share of voice in AI responses?

Netflix's share of voice represents their portion of mentions compared to competitors in AI responses, measured across both branded and non-branded queries.

How does Netflix compare to competitors in AI visibility?

Our competitive analysis shows Netflix's performance relative to industry competitors across multiple AI platforms and query types.

How is Netflix performing in branded vs non-branded AI queries?

Netflix's performance is analyzed separately for branded queries (containing the brand name) and non-branded queries (generic industry searches) to provide comprehensive visibility insights.

Netflix

Brand Report

Netflix Report – powered by 4,946 AI answers, 412 real-user prompts & 23,549 citations across 6 LLMs

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Netflix: AI Visibility Report

Description auto generated by AI

https://netflix.com

Digital Distribution ServiceFilm Production CompanyStreaming Media Platform

Overview Brand Visibility Share of Voice Topics Prompts Citations Geography Sentiment

Overview

Comprehensive overview of your brand's AI visibility performance.

All Topics

Non-Branded

Branded

Brand Visibility

Shows how often your brand appears in AI-generated answers.

99.8%

Leading

Rank #1 / 931 brands

Brand Share of Voice

Shows your brand's share of all brand mentions.

65.4%

STRONG

Rank #1 / 931 brands

Website Citation Share

How often your website is cited in AI-generated answers.

31.2%

Leading

Rank #1 / 47 domains

Performance Snapshot

Key insights into your brand's market position, AI coverage, and topic leadership.

Market Position

#1/931

Better than 99.89% of brands

TOP COMPETITORS

Apple

33.6%

Google

27.9%

Amazon Web Services (AWS)

17.4%

Lead over Rank 2:66.2%

AI App Visibility

6/6

AI Chatbots Coverage

TOP APPS

ChatGPT

100%

Gemini

100%

Perplexity

100%

Improvement needed:

Topic Performance

8/8

Leading

Topic Coverage

PERFORMANCE

Leading

Subscription Cancellation#topic

Growing

#topic

Missing

0 topics

Next target topic:Customer Support

AI Insights

How often your website is cited in AI-generated answers.

Dominant Market Visibility

Visibility share at 99.8% vs market average of 0.7%

Competitor Share of Voice

Apple close with 33.6% visibility gap

YouTube SOV Growth

YouTube's SOV at 1.8%, growth may threaten dominance

Top Recommended Priority Actions

Expand branded content in tech forums to sustain SOV

Est.+5%visibility increase

Launch podcast series exploring film tech using ChatGPT

Est.+500%mentions increase

Strengthen partnerships with gaming platforms

Est.+3%visibility increase

Increase engagement on Reddit with AMA sessions

Est.+400%mentions increase

Develop AI-driven content recommendations for viewers

Est.+4%rank improvement

SWOT Analysis

Breaking down your brand's strengths, weaknesses, opportunities, and threats

Medium

Overall Score

Strengths

Strong Visibility on ChatGPT

Rank #1 / 100% Visibility

Weaknesses

Low Visibility on Google

Rank #6 / 98.4% Visibility

Opportunities

Threats

Apple dominates in 8/8 topics

Rank #2 / 33.6% Visibility

Google dominates in 6/8 topics

Rank #3 / 27.9% Visibility

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