How visible is Roblox in AI search results?

Roblox's AI visibility is measured across 6 different AI models, with comprehensive analysis of 818 AI responses and 68 real user prompts.

What is Roblox's AI visibility score?

Roblox's AI visibility score is calculated based on mentions across multiple AI platforms, analyzing both branded and non-branded query performance.

What is Roblox's share of voice in AI responses?

Roblox's share of voice represents their portion of mentions compared to competitors in AI responses, measured across both branded and non-branded queries.

How does Roblox compare to competitors in AI visibility?

Our competitive analysis shows Roblox's performance relative to industry competitors across multiple AI platforms and query types.

How is Roblox performing in branded vs non-branded AI queries?

Roblox's performance is analyzed separately for branded queries (containing the brand name) and non-branded queries (generic industry searches) to provide comprehensive visibility insights.

Roblox

Brand Report

Roblox Report – powered by 818 AI answers, 68 real-user prompts & 855 citations across 6 LLMs

Track your brand now

Roblox: Roblox is the ultimate virtual universe that lets you create, share experiences with friends, and be anything you can imagine. Join millions of people and discover an infinite variety of immersive experiences created by a global community!

https://roblox.com

Metaverse PlatformOnline Gaming PlatformSocial Networking Service

Overview Brand Visibility Share of Voice Topics Prompts Citations Geography Sentiment

Overview

Comprehensive overview of your brand's AI visibility performance.

All Topics

Non-Branded

Branded

Brand Visibility

Shows how often your brand appears in AI-generated answers.

94.5%

Leading

Rank #1 / 458 brand

Brand Share of Voice

Shows your brand's share of all brand mentions.

46.4%

Leading

Rank #1 / 458 brand

Website Citation Share

How often your website is cited in AI-generated answers.

ABSENT

Rank #2 / 1 domains

Performance Snapshot

Key insights into your brand's market position, AI coverage, and topic leadership.

Market Position

#1/458

Better than 99.78% of brands

TOP COMPETITORS

Xbox Series X

29.1%

Fortnite

24.7%

PlayStation 5

22.5%

Lead over Rank 2:65.4%

AI App Visibility

6/6

AI Apps Coverage

TOP APPS

ChatGPT

95.8%

Gemini

93.8%

Improvement needed:

Topic Performance

10/10

Leading

Topic Coverage

PERFORMANCE

Leading

User-Generated Games#topic

Growing

#topic

Missing

0 topics

Next target topic:In-Game Events

AI Insights

How often your website is cited in AI-generated answers.

Visibility leadership

Above market avg by 93.2 percentage points

Gap to next rank

65.40 points behind next rank

Xbox Series X threat

2nd place with 29.1% share; gap 65.40 pp

TOP RECOMMENDED PRIORITY ACTIONS

Publish 50 tutorials/guides on YouTube and Roblox Blog for Top Topics (User-Generated Games, Educational Content, Online Multiplayer) with long-tail keywords and FAQ schema.

Est.+5343%brand mentions_increase

Forge 6 influencer partnerships across YouTube, Twitch, and TikTok to boost Roblox Share of Voice in Online Multiplayer and User-Generated Games.

Est.+46.4%sov increase

Implement on-site SEO with FAQ/How-To schema for Game Development Tools and Cross-Platform Play to improve content discoverability.

Est.+640%brand mentions_increase

Launch 3 co-branded events with the Xbox Series X ecosystem across live streams and social channels.

Est.+65.4%gap reduction

Establish a weekly competitor SOV dashboard and adjust content plan weekly (Tue) to adapt to market signals.

Est.+1.3%sov tracking_improvement

SWOT Analysis

Breaking down your brand's strengths, weaknesses, opportunities, and threats

Medium

Overall Score

Strengths

Strong Visibility on ChatGPT

Rank #3 / 95.8% Visibility

Weaknesses

Low Visibility on Gemini

Rank #5 / 93.8% Visibility

Opportunities

Threats

Fortnite dominates in 5/10 topics

Rank #3 / 24.7% Visibility

Xbox Series X dominates in 5/10 topics

Rank #2 / 29.1% Visibility

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Roblox: Roblox is the ultimate virtual universe that lets you create, share experiences with friends, and be anything you can imagine. Join millions of people and discover an infinite variety of immersive experiences created by a global community!