Airbnb redefines stays with local vibes; Booking.com keeps the hotel world organized — who wins 2025?
Which brand leads in AI visibility and mentions.
Brands most often recommended by AI models
Top Choice
Models Agree
Overall ranking based on AI brand mentions
Rank #1
Total Analyzed Answers
Recent shifts in AI model responses
Rising Star
Growth Rate
Analysis of brand presence in AI-generated responses.
Brands ranked by share of AI mentions in answers
Visibility share trends over time across compared brands
Key insights from AI Apps comparisons across major topics
Airbnb leads in host satisfaction ratings across the models due to its consistently high visibility shares and frequent favorable mentions, reflecting stronger host community sentiment and perceived reliability.
Grok shows a balanced view with Airbnb and Vrbo both at a 2.9% visibility share, higher than Booking.com at 0.7%, suggesting no clear favorite but a positive sentiment toward Airbnb and Vrbo for host satisfaction. The tone is neutral, focusing on visibility without explicit reasoning on satisfaction metrics.
Deepseek equally favors Airbnb and Vrbo with a 2.9% visibility share, surpassing Booking.com at 1.5%, implying a slight edge for these platforms in host satisfaction through user engagement. Its tone is neutral, leaning on visibility data with a subtle positive inclination toward higher-share brands.
Chatgpt clearly favors Airbnb with a leading 6.6% visibility share, far ahead of Vrbo at 5.1% and Booking.com at 3.7%, indicating stronger host satisfaction linked to user experience and platform adoption. The tone is positive toward Airbnb, emphasizing its dominance in community sentiment.
Perplexity prioritizes Airbnb with a 2.9% visibility share over Booking.com at 1.5%, suggesting a preference for Airbnb in host satisfaction tied to ecosystem trust and accessibility. The tone is mildly positive, reflecting confidence in Airbnb’s host-focused perception.
Gemini equally weights Airbnb, Vrbo, and Booking.com at 2.9% visibility share, showing no distinct preference for host satisfaction but acknowledging their relevance in user experience. The tone is neutral, focusing purely on visibility without deeper sentiment on satisfaction drivers.
Booking.com and Airbnb emerge as the leading platforms for trust systems among travelers, driven by their high visibility and consistent positive sentiment across multiple models.
ChatGPT favors Booking.com and Airbnb, both with a dominant visibility share of 10.3%, suggesting strong recognition for reliable trust mechanisms like reviews and verified listings among travelers. Its tone is positive, reflecting confidence in these platforms' ability to foster trust through widespread user engagement.
Grok equally highlights Booking.com and Airbnb with a 2.9% visibility share, indicating a balanced view of their trust systems, likely tied to user feedback and transparency in bookings. Its neutral tone suggests a data-driven perspective without strong bias toward either platform.
Gemini perceives Booking.com, Airbnb, and Vrbo as equally prominent with a 2.9% visibility share, implying comparable trust systems through accessible user reviews and safety features for travelers. The tone is neutral, focusing on parity in user experience rather than favoring one platform.
Perplexity shows minimal focus on major travel platforms like Booking.com (0.7% visibility share), instead emphasizing niche or business-oriented brands like Navan (2.2%), which may suggest trust systems are perceived as more relevant in specialized contexts. Its skeptical tone indicates limited confidence in mainstream platforms for traveler trust.
Deepseek equally favors Airbnb and Vrbo at 2.9% visibility share, alongside Booking.com at 2.2%, pointing to trust systems built on community-driven reviews and host verification as key factors for travelers. Its positive tone reflects optimism about these platforms' ability to ensure safety and reliability.
Airbnb emerges as the strongest performer for long-term stays across most models due to its consistently high visibility share and perceived focus on diverse, flexible accommodation options.
ChatGPT favors Airbnb with the highest visibility share of 8.1%, significantly ahead of competitors like Booking.com (5.9%) and Vrbo (2.9%), suggesting a strong association with long-term stays through diverse property options. Its sentiment tone is positive, emphasizing Airbnb’s dominance in user awareness for extended accommodations.
Gemini shows a tie between Airbnb and Booking.com at 2.9% visibility share, though Airbnb’s broader ecosystem and community-driven perception likely align better with long-term stay needs. The sentiment tone is neutral, reflecting no strong bias but acknowledging Airbnb's relevance.
Grok equally highlights Airbnb and Booking.com at 2.9% visibility share, but Airbnb’s edge likely comes from its user experience tailored for varied stay durations compared to Booking.com’s broader travel focus. The sentiment tone is neutral, indicating balanced consideration for long-term stay suitability.
Perplexity leans toward Airbnb with a 2.9% visibility share over Booking.com at 2.2%, likely due to Airbnb’s reputation for flexible, home-like stays ideal for longer durations. The sentiment tone is positive, reflecting confidence in Airbnb’s positioning.
DeepSeek equally ranks Airbnb at 2.9% visibility share with Booking.com and Vrbo at 2.2%, but Airbnb’s community sentiment and accessibility for long-term rentals seem to give it a slight edge. The sentiment tone is neutral, showing no strong preference but recognizing Airbnb’s relevance.
Booking.com emerges as the leader in adapting to eco-travel trends across most AI models due to its consistently high visibility share and perceived innovation in sustainable travel solutions.
Gemini favors Booking.com and Airbnb equally with a 2.9% visibility share each, highlighting their strong presence in eco-travel discussions, likely due to their user-friendly platforms and accessible sustainable options. Its tone is neutral, focusing on visibility without explicit sentiment.
ChatGPT strongly favors Booking.com with a 6.6% visibility share, suggesting a perception of market dominance and quick adoption of eco-travel trends through robust sustainability initiatives. The tone is positive, emphasizing Booking.com’s leadership alongside Airbnb (5.9%) in this space.
Deepseek equally prioritizes Booking.com and Airbnb with a 2.2% visibility share each, likely due to their ecosystem integration and innovation in eco-friendly travel offerings. The tone is neutral, reflecting a balanced view without strong sentiment.
Grok leans toward Booking.com and Airbnb, both at 2.9% visibility share, indicating their agility in adopting eco-travel trends, supported by user engagement and community-driven sustainable campaigns. The tone is positive, suggesting optimism about their adaptability.
Perplexity views Booking.com and Airbnb equally with a 1.5% visibility share, pointing to their institutional recognition in eco-travel adaptation, though without detailed reasoning. The tone is neutral, focusing purely on visibility metrics.
Booking.com emerges as the dominant player in the European vacation market across most AI models due to its consistently high visibility share and perceived strength in user accessibility and market penetration.
Grok favors Expedia and Booking.com equally with a 2.9% visibility share, highlighting their strong presence in online travel booking platforms. Its tone is neutral, focusing on market visibility without deep qualitative reasoning.
Perplexity leans toward Booking.com, TripAdvisor, Vrbo, Airbnb, Wimdu, and NOVASOL, each at 2.9% visibility share, emphasizing diversity in accommodation and travel planning options. Its tone is positive, reflecting a broad and inclusive view of market competition.
Deepseek prioritizes Booking.com, Expedia, Booking Holdings, and Vrbo, each at 2.9% visibility, focusing on their comprehensive service ecosystems for bookings and accommodations. Its tone is neutral, presenting a balanced outlook on major players.
ChatGPT strongly favors Booking.com and TUI Group, both at 8.8% visibility share, underscoring their dominance in user reach and integrated travel services across Europe. Its tone is positive, reflecting confidence in their market leadership and extensive offerings.
Gemini identifies Booking.com and Ryanair as leading with 2.9% visibility share each, pointing to their strength in online bookings and budget travel accessibility. Its tone is neutral, focusing on market presence over qualitative superiority.
Key insights into your brand's market position, AI coverage, and topic leadership.
Booking.com leads in hotel listings; Airbnb dominates private rentals.
Airbnb tends to be cheaper for group stays and long-term rentals.
Booking.com provides 24/7 customer service in more languages.
Yes, typically around 14% of the booking total.
Booking.com caters more to business travel with instant confirmations.