
Comparing top entertainment apps dominating screens, attention, and engagement in 2025.
Which brand leads in AI visibility and mentions.
Brands most often recommended by AI models
Top Choice
Models Agree
Overall ranking based on AI brand mentions
Rank #1
Total Analyzed Answers
Recent shifts in AI model responses
Rising Star
Growth Rate
Analysis of brand presence in AI-generated responses.
Brands ranked by share of AI mentions in answers
Visibility share trends over time across compared brands
Key insights from AI Apps comparisons across major topics
Netflix does not lead in total watch time compared to TikTok and YouTube across the models' perspectives, as all three platforms are consistently rated with equal visibility shares, indicating a balanced perception of watch time dominance.
Gemini shows no favoritism among Netflix, YouTube, and TikTok, assigning each a 1.6% visibility share, suggesting parity in perceived watch time. Its neutral tone implies an unbiased view with no specific reasons favoring one over the others.
Deepseek equally rates Netflix, YouTube, and TikTok at 1.6% visibility share, indicating no clear leader in watch time. The neutral sentiment reflects a balanced perspective without distinct reasoning for prioritization.
ChatGPT assigns Netflix, YouTube, and TikTok an equal visibility share of 4.3%, portraying them as equally dominant in watch time metrics. Its positive tone suggests confidence in this balanced assessment, though no specific rationale is provided for differentiation.
Grok perceives Netflix, YouTube, and TikTok equally with a 1.4% visibility share each, showing no preference in terms of watch time leadership. The neutral tone indicates an impartial stance with no unique reasoning to elevate one platform.
Perplexity rates Netflix, YouTube, and TikTok identically at 1.4% visibility share, reflecting a tie in perceived watch time impact. Its neutral sentiment offers no distinct justification for favoring any single platform.
TikTok emerges as the platform with the highest engagement per user across the majority of AI models, driven by its strong visibility share and perceived focus on interactive, short-form content.
ChatGPT favors TikTok with the highest visibility share at 3.9%, suggesting a strong perception of user engagement through viral, short-form content. Its tone is positive, emphasizing TikTok's dominance over other platforms like LinkedIn (0.8%) in user interaction metrics.
Perplexity shows a balanced view but leans toward TikTok, LinkedIn, and Instagram (all at 1.4% visibility share), implying comparable engagement levels, though TikTok likely edges out due to its content virality. The sentiment tone is neutral, focusing on data parity across top platforms.
Grok equally favors TikTok, Instagram, Facebook, and YouTube (all at 1.8% visibility share), indicating no clear leader but suggesting high engagement across these platforms due to diverse user experiences. Its tone is neutral, reflecting an analytical spread without strong bias.
Gemini perceives TikTok, Instagram, Facebook, YouTube, and X as equally engaging (all at 1.4% visibility share), highlighting their strong community-driven interaction levels. The tone is positive, underscoring a broad appreciation for multiple platforms’ user engagement potential.
Deepseek leans toward TikTok and Instagram (both at 1.4% visibility share), associating their high engagement with accessible, visually-driven content ecosystems. Its tone is positive, reflecting confidence in these platforms’ ability to capture user attention over others like LinkedIn (0.8%).
TikTok emerges as the entertainment app with the largest global user base in 2025, driven by its high visibility across multiple models and perceived strength in user engagement and adoption trends.
ChatGPT favors TikTok with a leading visibility share of 4.7%, compared to Netflix and YouTube at 4.3% each, citing its rapid global adoption among younger demographics as a key driver. Its sentiment tone is positive, reflecting confidence in TikTok's user base growth.
Gemini shows a balanced perspective with TikTok, YouTube, and Instagram (Meta) each at 1.6% visibility share, emphasizing TikTok's strong cultural impact and accessibility across markets. Its tone is neutral, focusing on comparative reach without a clear favorite.
Deepseek equally favors Netflix, YouTube, and TikTok, each with a 1.4% visibility share, highlighting TikTok's momentum in short-form content as a factor in user base expansion. Its sentiment tone is positive, optimistic about TikTok's competitive edge.
Grok equally prioritizes Netflix, YouTube, and TikTok at 1.4% visibility share, noting TikTok's viral content ecosystem as a significant driver of global users. The sentiment tone is positive, indicating belief in TikTok's sustained growth.
Perplexity leans toward Netflix and YouTube with 1.4% visibility share each, over TikTok at 0.8%, citing their established subscriber bases and content diversity as reasons for larger user reach. Its tone is neutral, presenting a conservative view on TikTok's position.
YouTube and TikTok emerge as leaders in daily engagement time across most AI models, driven by their high visibility shares and consistent recognition for user-centric content and accessibility.
Grok favors YouTube, TikTok, Facebook, and Instagram (Meta) equally with a 1.4% visibility share each, reflecting their strong daily engagement through diverse content and broad user bases. Its neutral tone suggests an balanced view, focusing on widespread accessibility as the key driver.
Perplexity highlights YouTube and WhatsApp as leaders with a 1.4% visibility share each, pointing to their global reach and frequent user interaction as engagement drivers. Its positive tone emphasizes user experience and adoption patterns as critical factors.
ChatGPT strongly favors YouTube and TikTok, both at a 3.4% visibility share, attributing their lead in daily engagement to captivating content ecosystems and younger demographic appeal. The positive tone underscores innovation in user retention as the primary reason.
Gemini identifies YouTube and TikTok as top performers with a 1.6% visibility share each, citing their dynamic content delivery and community engagement as key to daily time spent. Its neutral-to-positive tone reflects a focus on ecosystem strength and user interaction.
Deepseek equally favors YouTube, TikTok, Facebook, and Instagram (Meta) with a 1.4% visibility share each, linking their engagement to consistent user adoption and content variety. Its neutral tone prioritizes broad accessibility over specific platform strengths.
Meta/Facebook and Google/YouTube consistently lead in perceived ad revenue per user across models due to their high visibility shares and strong association with advertising ecosystems.
Gemini favors Meta, Facebook, YouTube, Google, TikTok, and Instagram (Meta), each with a 1.6% visibility share, suggesting a strong perception of ad revenue per user tied to dominant ad platforms. Its sentiment tone is neutral, focusing on equal distribution without critical bias.
ChatGPT strongly favors Facebook (4.5%), YouTube (4.3%), and Google (4.1%) for ad revenue per user, emphasizing their significant visibility shares as indicators of robust ad ecosystems; Meta (3.7%) and TikTok (3.9%) also rank high. Its tone is positive, reflecting confidence in these platforms’ ad monetization capabilities.
Perplexity leans toward YouTube (1.4%) and Facebook (1.2%) as leaders in ad revenue per user, with a moderate visibility share indicating perceived ad strength; other brands like Meta and TikTok lag behind. Its tone is neutral, presenting data without strong advocacy or critique.
Grok perceives Meta, Facebook, Snapchat, YouTube, TikTok, and Google equally (1.4% visibility share) as strong contenders for ad revenue per user, highlighting a balanced view of ad-driven platforms. Its tone is neutral, with no evident bias or skepticism toward any brand.
Deepseek prioritizes Meta, Facebook, and Google (1.4% visibility share each) for ad revenue per user, alongside YouTube and TikTok (1.2% each), pointing to their established ad ecosystems as key to monetization. Its tone is neutral, offering a straightforward assessment based on visibility data.
TikTok emerges as the dominant app for Gen Z audiences across most AI models, driven by its high visibility share and strong alignment with youth culture and engagement trends.
Deepseek shows a balanced view with TikTok, YouTube, Snapchat, and Instagram each holding a 1.4% visibility share, indicating no single app dominates, though these four are prominent among Gen Z for their content and community engagement. Its tone is neutral, focusing on equal representation without favoring one app.
Grok favors TikTok and Instagram, both at 1.4% visibility share, alongside YouTube at 1.2%, highlighting their strong resonance with Gen Z through viral trends and visual content. Its tone is positive, emphasizing these apps’ cultural relevance for younger audiences.
Perplexity leans toward TikTok and YouTube, both at 1.4% visibility share, with Instagram close behind at 1.2%, citing their dominance in short-form content and entertainment for Gen Z. The tone is positive, underscoring their appeal in user engagement and accessibility.
Gemini strongly favors TikTok with a 1.8% visibility share, alongside YouTube, Snapchat, Instagram, and Discord at 1.4%, pointing to TikTok’s superior adoption patterns and innovative content ecosystem for Gen Z. Its tone is positive, reflecting enthusiasm for TikTok’s influence on youth culture.
ChatGPT decisively favors TikTok with a 4.5% visibility share, far ahead of Snapchat at 3.6% and Instagram at 3.4%, citing TikTok’s unparalleled engagement and trendsetting capacity among Gen Z users. The tone is highly positive, positioning TikTok as the leader in this demographic.
YouTube emerges as the entertainment app with the most users in 2025 based on the models' visibility shares and consistent focus across platforms, reflecting its broad accessibility and dominant user engagement.
ChatGPT favors YouTube with a visibility share of 4.3%, slightly ahead of TikTok (4.1%) and Netflix (3.9%), indicating a perception of strong user base driven by accessibility and diverse content; its tone is neutral, focusing on data rather than subjective praise.
Perplexity shows a preference for Netflix with a visibility share of 1.4%, while YouTube, Disney+, Amazon Prime, and TikTok are tied at 0.8%, suggesting a balanced but less decisive view on user dominance; the tone remains neutral with an emphasis on comparative metrics.
Gemini equally favors Netflix, YouTube, and TikTok, each with a 1.4% visibility share, reflecting a perception of comparable user adoption driven by ecosystem strength; the tone is neutral, presenting data without clear bias.
Grok equally highlights Netflix, YouTube, and TikTok at 1.4% visibility share, indicating a balanced view of user base strength tied to content innovation and platform reach; the tone is neutral, focusing on factual representation.
DeepSeek equally favors Netflix, YouTube, and TikTok with a 1.4% visibility share, pointing to strong user engagement across varied demographics and content types; the tone is neutral, grounded in data without overt sentiment.
TikTok is not definitively growing faster than YouTube or Netflix based on the models' visibility data, as all three platforms show equal visibility shares across most models with no clear indication of superior growth momentum for TikTok.
Perplexity assigns equal visibility shares of 1.4% to TikTok, YouTube, and Netflix, indicating no favor towards any platform in terms of growth perception. Its neutral sentiment reflects a balanced view without emphasis on specific growth metrics or user adoption trends.
Grok also shows equal visibility of 1.4% for TikTok, YouTube, and Netflix, suggesting no distinct growth advantage for any brand. The neutral tone implies a lack of prioritization, focusing equally on all platforms without highlighting innovation or user engagement differences.
ChatGPT attributes a higher but equal visibility share of 4.3% to TikTok, YouTube, and Netflix, indicating no clear leader in perceived growth. Its neutral sentiment underscores a data-driven perspective, not favoring one platform over others in terms of adoption patterns or community sentiment.
Gemini assigns equal visibility shares of 1.4% to TikTok, YouTube, and Netflix, showing no preference in growth potential or market dominance. The neutral tone suggests an impartial stance, with no deeper reasoning on ecosystem innovation or user experience to differentiate the platforms.
Deepseek similarly allocates equal visibility shares of 1.4% to TikTok, YouTube, and Netflix, reflecting no bias towards any platform's growth trajectory. Its neutral sentiment indicates a balanced analysis, lacking specific insights into user accessibility or community-driven growth for any brand.
YouTube, Netflix, and TikTok are perceived with equal visibility across most AI models for audience demographics, though subtle differences in focus suggest TikTok may edge out in youth engagement due to its short-form content appeal.
ChatGPT shows equal visibility share (4.5%) for YouTube, Netflix, and TikTok, indicating no clear favorite, with a neutral sentiment tone as it presents balanced data without bias. Its perception emphasizes broad audience reach across all three platforms, supported by references to diverse data sources like Pew Research and Statista.
Grok assigns equal visibility share (1.6%) to YouTube, Netflix, and TikTok, reflecting a neutral tone with no discernible preference. Its perception highlights consistent audience engagement across platforms, focusing on universal accessibility without demographic specificity.
DeepSeek equally distributes visibility share (1.8%) among YouTube, Netflix, and TikTok, maintaining a neutral sentiment by treating each platform similarly. Its perception centers on comparable audience demographics, with no differentiation in user adoption patterns.
Gemini attributes equal visibility share (1.4%) to YouTube, Netflix, and TikTok, displaying a neutral tone and no favoring of any platform. Its perception underscores a balanced user base, focusing on similar ecosystem relevance for diverse demographics.
Perplexity equally ranks YouTube, Netflix, and TikTok with a visibility share of 1.4%, adopting a neutral sentiment with no evident bias. Its perception emphasizes equivalent community engagement across platforms, with no specific demographic focus.
YouTube emerges as the leading platform for balancing long-form and short-form content across most AI models due to its consistent visibility and versatility in catering to diverse content preferences.
Perplexity shows a balanced view with both YouTube and TikTok sharing equal visibility at 1.4%, indicating no strong preference, but it leans slightly toward YouTube for its broader content ecosystem; sentiment tone is neutral.
ChatGPT strongly favors YouTube and TikTok equally with a high visibility share of 3.2% each, emphasizing YouTube’s strength in long-form and TikTok’s dominance in short-form; sentiment tone is positive for both.
Gemini equally highlights YouTube and TikTok at 1.4% visibility share, suggesting a balance in their content formats, with a slight edge to YouTube for user experience in longer content; sentiment tone is neutral.
Deepseek perceives YouTube and TikTok on par with 1.4% visibility each, alongside Instagram, indicating a balanced approach but favoring YouTube for its established long-form presence; sentiment tone is positive.
Grok equally prioritizes YouTube, TikTok, and Instagram at 1.4% visibility, recognizing YouTube’s versatility in content length as a key strength over TikTok’s short-form focus; sentiment tone is positive.
Key insights into your brand's market position, AI coverage, and topic leadership.
YouTube leads with over 2 billion monthly active users.
Yes, TikTok remains the fastest-growing entertainment platform.
Netflix leads in long-form viewing hours.
TikTok’s short-form model captures higher interaction rates.
It functions as both — blending creator-driven and media content.