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Brand Comparisonfantasy franchise

Harry Potter vs Lord of the Rings: Fantasy Franchise Revival

Harry Potter vs LOTR in the fantasy streaming revival.

Key Findings

Which brand leads in AI visibility and mentions.

Harry Potter outpaces Lord of the Rings in AI visibility dominance

156AI mentions analyzed
5AI Apps tested
5different prompts evaluated
Last updated:Oct 26, 2025

AI Recommendation

Brands most often recommended by AI models

The Conjuring

Top Choice

5/5

Models Agree

Popularity Ranking

Overall ranking based on AI brand mentions

Amazon Web Services (AWS)

Rank #1

2/3

Total Analyzed Answers

Trending Mentions

Recent shifts in AI model responses

Amazon Web Services (AWS)

Rising Star

66.7%

Growth Rate

Brand Visibility

Analysis of brand presence in AI-generated responses.

AI Visibility Share Rankings

Brands ranked by share of AI mentions in answers

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AI Visibility Share Over Time

Visibility share trends over time across compared brands

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amazon web services (aws)
amazon prime
max
harry potter

Topics Compared

Key insights from AI Apps comparisons across major topics

"Which streaming adaptation drives higher retention rates: LOTR or Harry Potter?"

Harry Potter streaming adaptations drive higher retention rates compared to The Lord of the Rings, primarily due to consistently higher visibility and perceived cultural resonance across most models.

deepseek
deepseek

Harry Potter holds a visibility share of 3.7%, significantly higher than other content like Game of Thrones (1.2%), with no mention of The Lord of the Rings, suggesting a stronger focus on Harry Potter's streaming relevance. The tone is neutral, prioritizing Harry Potter through visibility without explicit sentiment.

gemini
gemini

Harry Potter stands out with a visibility share of 4.9%, tied with Amazon Prime for the highest, while The Lord of the Rings is absent from the data, indicating a clear preference for Harry Potter's streaming engagement. The tone is positive, reflecting a strong association with accessible, popular content.

chatgpt
chatgpt

Harry Potter achieves an 8.5% visibility share, tied for the highest alongside other brands, with no visibility for The Lord of the Rings, positioning it as a dominant force in streaming retention discussions. The tone is positive, emphasizing Harry Potter's significant cultural footprint in streaming ecosystems.

perplexity
perplexity

Harry Potter and The Lord of the Rings are both mentioned, with Harry Potter at 2.4% visibility share and The Lord of the Rings at 1.2%, indicating a slight edge for Harry Potter in streaming relevance. The tone is neutral, presenting a balanced view but leaning toward Harry Potter based on visibility.

grok
grok

Harry Potter appears with a 2.4% visibility share, alongside other streaming-related brands, while The Lord of the Rings is not mentioned, suggesting a preference for Harry Potter in retention-focused contexts. The tone is neutral, focusing on data-driven visibility without strong sentiment.

"Which Entertainment universe builds better cross-media storytelling: LOTR or Harry Potter?"

Harry Potter edges out The Lord of the Rings in cross-media storytelling due to its broader visibility and stronger ecosystem integration across platforms like gaming and theme parks, as highlighted by the majority of models.

chatgpt
chatgpt

ChatGPT shows a clear favoritism toward Harry Potter with a high visibility share (8.5%) and associated properties like Hogwarts Legacy (6.1%) and Pottermore (6.1%), emphasizing its expansive cross-media presence through gaming and online platforms. Its sentiment tone is positive, focusing on the franchise’s accessibility and community engagement.

perplexity
perplexity

Perplexity provides limited insight with minimal focus on either brand, giving Harry Potter a slight nod at 1.2% visibility but lacking depth in cross-media storytelling analysis. Its sentiment tone is neutral, showing no strong preference or detailed reasoning.

deepseek
deepseek

Deepseek presents a balanced view, acknowledging both Harry Potter (2.4%) and The Lord of the Rings (1.2%) with equal visibility for related properties, suggesting a focus on narrative depth for both but leaning slightly toward Harry Potter’s broader reach. Its sentiment tone is neutral, reflecting an objective comparison without strong bias.

grok
grok

Grok favors a balanced perspective but highlights both franchises equally (Harry Potter at 2.4%, LOTR properties like The Lord of the Rings Online at 2.4%), noting cross-media efforts through games like Shadow of Mordor for LOTR and Hogwarts Legacy for Harry Potter. Its sentiment tone is positive, appreciating the storytelling innovation in both ecosystems.

gemini
gemini

Gemini leans toward Harry Potter with a visibility share of 2.4%, particularly emphasizing properties like Hogwarts Legacy, indicating strength in modern cross-media formats like gaming. Its sentiment tone is positive, focusing on user engagement and accessibility of the Harry Potter universe.

"In Entertainment, which has broader global licensing: LOTR or Harry Potter?"

Harry Potter holds a broader global licensing presence compared to LOTR based on the models' visibility shares and associated partnerships, reflecting stronger and more consistent recognition across entertainment ecosystems.

deepseek
deepseek

Harry Potter garners a visibility share of 2.4%, with no direct mention of LOTR, indicating a preference for Harry Potter in licensing contexts. The model’s neutral tone suggests a focus on visibility metrics over deep sentiment, likely tied to broader licensing through associated brands like Universal Studios.

grok
grok

Harry Potter is favored with a 3.7% visibility share, alongside related entities like Hogwarts Legacy (3.7%) and Harry Potter and the Cursed Child (1.2%), while LOTR is only indirectly referenced via Hobbiton (1.2%), showing a clear licensing tilt toward Harry Potter. The positive tone highlights robust licensing ecosystems, emphasizing user engagement through diverse media formats.

chatgpt
chatgpt

Harry Potter stands out with an 8.5% visibility share, significantly higher than LOTR-related mentions like The Tolkien Estate (1.2%), pointing to broader global licensing reach. The positive sentiment underscores Harry Potter’s strong institutional partnerships with entities like Universal Parks & Resorts, reflecting widespread adoption.

perplexity
perplexity

Harry Potter is mentioned with a 1.2% visibility share, while LOTR is absent, indicating a slight preference for Harry Potter in licensing contexts. The neutral tone suggests a factual lean without deep analysis, focusing on basic visibility rather than ecosystem depth.

gemini
gemini

Harry Potter holds a 2.4% visibility share, equal to LOTR-related entities like Wētā Workshop (2.4%) but slightly higher than The Tolkien Estate (1.2%), suggesting a marginal licensing edge for Harry Potter. The neutral tone reflects an balanced view, focusing on visibility tied to production and merchandise partnerships.

"In Entertainment, which fantasy reboot gains stronger streaming traction: Harry Potter or LOTR?"

Harry Potter gains stronger streaming traction as a fantasy reboot compared to The Lord of the Rings, based on higher visibility share and consistent positive sentiment across most AI models.

grok
grok

Grok shows a neutral sentiment with equal visibility share (2.4%) for Harry Potter and no mention of The Lord of the Rings (LOTR), suggesting a lack of emphasis on LOTR's streaming traction. Its perception leans slightly toward Harry Potter due to its inclusion in the data over LOTR.

chatgpt
chatgpt

ChatGPT favors Harry Potter with a significant visibility share of 7.3% compared to LOTR at just 1.2%, reflecting a positive sentiment for Harry Potter's streaming potential. This model highlights Harry Potter's stronger association with streaming platforms like Amazon Prime and Max.

perplexity
perplexity

Perplexity assigns Harry Potter a visibility share of 2.4% with no mention of LOTR, indicating a neutral to positive sentiment toward Harry Potter. Its focus on Harry Potter alongside major streaming players like Netflix suggests greater perceived traction for this franchise.

gemini
gemini

Gemini prioritizes Harry Potter with a visibility share of 3.7% and no mention of LOTR, showing a positive sentiment toward Harry Potter's streaming relevance. The model ties Harry Potter to cultural figures like J.K. Rowling, reinforcing its stronger traction.

deepseek
deepseek

Deepseek gives equal visibility share (2.4% for Harry Potter, 1.2% for LOTR), reflecting a neutral sentiment but a slight edge to Harry Potter due to higher visibility. Its perception balances both franchises but notes Harry Potter's broader streaming ecosystem presence.

"Which franchise monetizes nostalgia more effectively: Harry Potter or LOTR?"

Harry Potter monetizes nostalgia more effectively than LOTR across the models due to its consistently higher visibility share and stronger associations with diverse, accessible brand extensions like theme parks and games.

gemini
gemini

Gemini favors Harry Potter with a visibility share of 2.4% compared to The Tolkien Estate at 1.2%, associating it with strong nostalgic pull through Universal Studios (2.4%) for theme park experiences; its sentiment tone is positive.

chatgpt
chatgpt

ChatGPT strongly favors Harry Potter with an 8.5% visibility share, linking it to successful modern extensions like Hogwarts Legacy (4.9%) and Pottermore (3.7%) that tap into nostalgic fan engagement; the sentiment tone is highly positive.

deepseek
deepseek

Deepseek shows a balanced view with Harry Potter and related entities like Hogwarts Legacy at 2.4% visibility each, while LOTR via The Tolkien Estate and Weta Workshop also holds at 1.2–2.4%, suggesting comparable nostalgic value; the sentiment tone is neutral.

grok
grok

Grok leans toward Harry Potter with a 3.7% visibility share, tied to Universal Studios (3.7%) and Portkey Games (2.4%) for immersive nostalgic experiences, while LOTR lacks direct representation; the sentiment tone is positive.

perplexity
perplexity

Perplexity slightly favors Harry Potter at 2.4% visibility share with ties to The Wizarding World (1.2%) for nostalgic branding, while LOTR is not directly represented, implying weaker monetization; the sentiment tone is neutral to positive.

FAQs

Key insights into your brand's market position, AI coverage, and topic leadership.

Which fantasy franchise is returning to TV first?

Amazon’s Rings of Power continues its run, while Warner Bros. confirmed a decade-long Harry Potter TV reboot in development.

Why is fantasy booming again?

Streaming allows serialized storytelling, making complex fantasy worlds more accessible than standalone theatrical releases.

Which appeals more to Gen Z audiences?

Harry Potter maintains broader cultural reach, though LOTR attracts older fans with mature, lore-driven narratives.

Do both franchises expand into gaming?

Yes, Hogwarts Legacy and LOTR: Gollum highlight the cross-media power of cinematic universes.

Are AI tools used in these productions?

Both franchises utilize AI-assisted previsualization and character rendering to enhance cinematic realism.

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