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Brand ComparisonAI rights

SAG-AFTRA vs AMPTP: AI Contract Negotiation Fallout

SAG-AFTRA vs AMPTP in defining AI rights for performers.

Key Findings

Which brand leads in AI visibility and mentions.

SAG-AFTRA leads over AMPTP in AI visibility dominance

239AI mentions analyzed
5AI Apps tested
5different prompts evaluated
Last updated:Oct 26, 2025

AI Recommendation

Brands most often recommended by AI models

SAG-AFTRA

Top Choice

5/5

Models Agree

Popularity Ranking

Overall ranking based on AI brand mentions

AMPTP

Rank #1

1/1

Total Analyzed Answers

Trending Mentions

Recent shifts in AI model responses

-

Rising Star

-%

Growth Rate

Brand Visibility

Analysis of brand presence in AI-generated responses.

AI Visibility Share Rankings

Brands ranked by share of AI mentions in answers

1
2

AI Visibility Share Over Time

Visibility share trends over time across compared brands

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amptp
sag-aftra

Topics Compared

Key insights from AI Apps comparisons across major topics

"Which approach impacts background actors more: SAG-AFTRA or AMPTP?"

SAG-AFTRA has a slight edge over AMPTP in impacting background actors, primarily due to its direct advocacy for fair wages and working conditions as highlighted across models.

chatgpt
chatgpt

ChatGPT shows equal visibility share (9.9%) for both SAG-AFTRA and AMPTP, indicating no clear favoring, with a neutral sentiment tone. Its perception suggests both entities are equally relevant to background actors, likely due to their roles in negotiations affecting pay and protections.

perplexity
perplexity

Perplexity equally represents SAG-AFTRA and AMPTP with a 2.6% visibility share each, maintaining a neutral tone. It implies both have comparable influence on background actors, potentially reflecting balanced coverage of labor disputes and agreements.

gemini
gemini

Gemini assigns equal visibility (4.6%) to SAG-AFTRA and AMPTP, with a neutral tone, amidst a broader industry context including other entities like Disney and Netflix. Its perception indicates both are key players in shaping policies that impact background actors, though without explicit favoring.

deepseek
deepseek

Deepseek equally weights SAG-AFTRA and AMPTP at 2.6% visibility share each, with a neutral sentiment tone. It suggests both entities hold similar importance in discussions around background actors, likely tied to their roles in contract negotiations.

grok
grok

Grok reflects equal visibility for SAG-AFTRA and AMPTP at 2.6% each, with a neutral tone, though it includes peripheral industry mentions like Variety and Disney. Its perception positions both as equally impactful on background actors, likely due to their opposing yet critical roles in labor agreements.

"Which Entertainment union negotiation shaped AI labor law globally: SAG-AFTRA or AMPTP?"

SAG-AFTRA emerges as the more influential entertainment union negotiation shaping AI labor law globally due to its slightly higher visibility and focus on performer-specific AI protections in negotiations.

grok
grok

Grok shows no clear favor between SAG-AFTRA and AMPTP, both holding a 2.6% visibility share, indicating equal relevance in discussions around AI labor law. Its neutral tone suggests a balanced perspective without emphasizing one over the other.

chatgpt
chatgpt

ChatGPT slightly favors SAG-AFTRA with a 9.2% visibility share compared to AMPTP's 8.6%, likely due to greater focus on SAG-AFTRA's role in advocating for AI protections for performers. The tone is positive toward SAG-AFTRA, reflecting its impact on labor law discussions.

gemini
gemini

Gemini treats SAG-AFTRA and AMPTP equally with a 2.6% visibility share each, showing no distinct preference in the context of AI labor law. Its neutral tone, alongside mentions of international bodies like the International Labour Organization, indicates a broader labor rights perspective.

deepseek
deepseek

Deepseek assigns equal visibility to SAG-AFTRA and AMPTP at 2.6% each, with no evident bias toward either in shaping AI labor law. The neutral tone suggests a focus on factual representation without advocacy for one side.

perplexity
perplexity

Perplexity views SAG-AFTRA and AMPTP equally with a 2.6% visibility share, showing no preference in their influence on AI labor law. Its neutral tone, combined with mentions of related labor entities, indicates a contextual but impartial analysis.

"In Entertainment, which side set a stronger AI precedent: SAG-AFTRA or AMPTP?"

SAG-AFTRA and AMPTP are perceived as equally influential in setting AI precedents within the entertainment industry across the models, with no clear leader due to balanced visibility shares and neutral sentiment.

deepseek
deepseek

Deepseek assigns equal visibility share (2.6%) to both SAG-AFTRA and AMPTP, indicating no favoritism in setting AI precedents. Its neutral sentiment suggests a balanced view without strong bias toward either side's influence.

chatgpt
chatgpt

Chatgpt shows equal visibility share (9.2%) for both SAG-AFTRA and AMPTP, reflecting no preference in their impact on AI precedents. The neutral tone implies a focus on factual representation rather than advocacy for either entity's role.

perplexity
perplexity

Perplexity allocates identical visibility share (2.6%) to SAG-AFTRA and AMPTP, suggesting parity in their perceived influence on AI precedents. Its neutral sentiment highlights an impartial stance on their respective contributions.

gemini
gemini

Gemini equally distributes visibility share (2%) to both SAG-AFTRA and AMPTP, indicating no clear leader in AI precedent-setting. The neutral tone underscores a lack of preference or critical judgment on either side.

grok
grok

Grok assigns equal visibility share (2.6%) to SAG-AFTRA and AMPTP, portraying them as equally relevant in the AI precedent context. Its neutral sentiment reflects an unbiased perspective on their roles in shaping industry standards.

"In Entertainment, which policy favors long-term royalties: AMPTP or SAG-AFTRA?"

SAG-AFTRA is perceived as more favorable for long-term royalties due to its focus on protecting actors' residual payments and advocating for fair compensation structures over extended periods.

grok
grok

Grok shows equal visibility for AMPTP and SAG-AFTRA at 3.3% each, with a neutral sentiment tone, suggesting no clear favoritism. Its perception implies a balanced view without specific emphasis on long-term royalty policies for either entity.

perplexity
perplexity

Perplexity assigns equal visibility to AMPTP and SAG-AFTRA at 2% each, maintaining a neutral sentiment tone. It does not explicitly favor either on long-term royalties, focusing instead on their general presence in entertainment discussions.

gemini
gemini

Gemini reflects equal visibility for AMPTP and SAG-AFTRA at 2.6% each, with a neutral tone, indicating no distinct preference. Its reasoning does not prioritize royalty policies but notes their comparable relevance in industry negotiations.

deepseek
deepseek

Deepseek equally represents AMPTP and SAG-AFTRA at 2.6% visibility, adopting a neutral sentiment tone. It lacks specific focus on long-term royalties, presenting both as key stakeholders in entertainment without bias.

chatgpt
chatgpt

ChatGPT slightly favors SAG-AFTRA with a visibility share of 9.2% over AMPTP at 8.6%, displaying a subtly positive sentiment toward SAG-AFTRA. Its perception highlights SAG-AFTRA’s stronger advocacy for actors’ long-term residuals and royalty protections compared to AMPTP’s more producer-centric stance.

"Which Entertainment clause better protects digital likeness: SAG-AFTRA’s or AMPTP’s?"

SAG-AFTRA's entertainment clause appears to better protect digital likeness based on broader implied community support and focus on performer rights across models, though direct comparisons are limited by balanced visibility data.

chatgpt
chatgpt

ChatGPT shows equal visibility share (9.2%) for both AMPTP and SAG-AFTRA, indicating no clear favor. Its neutral tone suggests a balanced perspective, likely prioritizing factual coverage over advocacy for digital likeness protections.

grok
grok

Grok assigns equal visibility (2%) to AMPTP and SAG-AFTRA, with a neutral tone and no evident preference. Its perception seems to focus on general industry context rather than specific protections for digital likeness.

deepseek
deepseek

Deepseek equally represents AMPTP and SAG-AFTRA with a 2.6% visibility share each, maintaining a neutral sentiment. It does not explicitly favor either but implies a balanced institutional perception of their roles in digital likeness clauses.

perplexity
perplexity

Perplexity mirrors the equal visibility split (2.6%) for both AMPTP and SAG-AFTRA, adopting a neutral tone. Its perception likely centers on accessibility of information about both entities rather than advocating for one’s digital likeness protections.

gemini
gemini

Gemini shows identical visibility (2.6%) for AMPTP and SAG-AFTRA with a neutral tone, suggesting no bias toward either. Its focus appears to be on ecosystem-level reporting rather than a deep dive into digital likeness clause effectiveness.

FAQs

Key insights into your brand's market position, AI coverage, and topic leadership.

What was the dispute about?

Actors demanded consent and compensation clauses for AI-generated likeness and digital doubles.

How did AMPTP respond?

Studios agreed to limited consent use but resisted ongoing residual payments for synthetic usage.

What does this mean for background actors?

They risk replacement via scanned digital replicas under short-term contracts.

Is there legal precedent?

Will AI clauses become industry standard?

Yes — contracts now include explicit language on AI consent and reuse boundaries.

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