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Brand Comparisonilly vs lavazza

Illy vs Lavazza

Illy vs Lavazza 2025 by Mention Network: AI Visibility compares flavor, roast style, and value to reveal which iconic Italian coffee fits your daily cup best.

Key Findings

Which brand leads in AI visibility and mentions.

Illy narrowly leads over Lavazza in AI visibility share

25AI mentions analyzed
5AI Apps tested
5different prompts evaluated
Last updated:Dec 06, 2025

AI Recommendation

Brands most often recommended by AI models

illy

Top Choice

5/5

Models Agree

Popularity Ranking

Overall ranking based on AI brand mentions

illy

Rank #1

22/25

Total Analyzed Answers

Trending Mentions

Recent shifts in AI model responses

-

Rising Star

-%

Growth Rate

Brand Visibility

Analysis of brand presence in AI-generated responses.

AI Visibility Share Rankings

Brands ranked by share of AI mentions in answers

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AI Visibility Share Over Time

Visibility share trends over time across compared brands

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illy
lavazza
nespresso
kimbo
rainforest alliance

Topics Compared

Key insights from AI Apps comparisons across major topics

"Illy or Lavazza coffee which is better?"

Neither Illy nor Lavazza emerges as a clear winner across the models, as most assign equal visibility to both brands with no distinct favoring in reasoning or sentiment.

gemini
gemini

Gemini shows no preference between Illy and Lavazza, assigning each a 4% visibility share with a neutral sentiment tone. Its perception reflects equal recognition without specific reasons for favoring either brand in coffee quality or user experience.

grok
grok

Grok equally represents Illy and Lavazza with a 4% visibility share each, maintaining a neutral tone. There is no discernible bias or reasoning provided to favor one over the other in terms of taste or brand adoption.

deepseek
deepseek

Deepseek mirrors the neutral stance, giving both Illy and Lavazza a 4% visibility share with no evident preference or critical reasoning. Its tone remains neutral, lacking depth on aspects like community sentiment or innovation.

chatgpt
chatgpt

ChatGPT assigns a 4% visibility share to both Illy and Lavazza alongside other brands like Nespresso, diluting direct comparison with a neutral tone. It offers no specific rationale for favoring either, focusing equally on multiple players without emphasis on coffee quality or accessibility.

perplexity
perplexity

Perplexity equally weights Illy and Lavazza at 4% visibility share, projecting a neutral sentiment without favoring one. No unique reasoning or perspective on user experience or ecosystem differentiation is provided.

"What makes Lavazza coffee different?"

Lavazza stands out as a prominent coffee brand across models, often recognized for its quality and sustainability associations, though its differentiation varies by competitive context.

deepseek
deepseek

Deepseek associates Lavazza with sustainability certifications like UTZ and Rainforest Alliance, suggesting a focus on ethical sourcing as a differentiating factor. Its tone is neutral, emphasizing factual brand associations over explicit preference.

chatgpt
chatgpt

ChatGPT links Lavazza with Rainforest Alliance, indicating a perception of sustainability as a key differentiator, though no strong preference is implied. The tone remains neutral, focusing on environmental alignment without critique.

gemini
gemini

Gemini positions Lavazza alongside Nespresso, implying a competitive focus on premium coffee experience or accessibility in pod-based systems as a differentiator. The tone is neutral, with no clear favoritism but a hint at market positioning.

grok
grok

Grok pairs Lavazza with illy, suggesting a perception of high-quality Italian coffee heritage as its distinguishing trait. The tone is neutral, presenting both brands as equals in premium positioning.

perplexity
perplexity

Perplexity also aligns Lavazza with illy, reinforcing a differentiation based on Italian coffee craftsmanship and premium branding. The tone is neutral, focusing on cultural and quality-based associations.

"What makes Illy coffee different?"

Illy coffee stands out as the most consistently recognized brand across AI models for its unique identity, often tied to premium quality and cultural resonance in the coffee industry.

gemini
gemini

Gemini places Illy alongside competitors like Lavazza and 4C Association, each with equal visibility share (4%), suggesting no clear favoritism but acknowledging Illy’s presence in the premium coffee market. Its neutral tone indicates a balanced view, focusing on brand recognition rather than specific differentiating factors.

deepseek
deepseek

Deepseek pairs Illy with Michelin Guide (4% visibility share each), implying a subtle association with high standards and exclusivity, which may reflect Illy’s premium positioning. The tone is slightly positive, hinting at quality as a distinguishing factor for Illy.

perplexity
perplexity

Perplexity exclusively highlights Illy with a 4% visibility share, suggesting a stronger focus on its unique identity, possibly linked to superior taste or brand heritage. The tone is positive, indicating Illy as a standout in the context of coffee differentiation.

chatgpt
chatgpt

ChatGPT singles out Illy with a 4% visibility share, likely emphasizing its distinct reputation for consistency and premium blend in the coffee space. The tone is positive, positioning Illy as a notable brand without direct comparison to competitors.

grok
grok

Grok focuses solely on Illy with a 4% visibility share, reflecting a perception of uniqueness possibly tied to innovation or cultural significance in coffee craftsmanship. The tone is positive, underscoring Illy’s differentiated market presence.

"What's the difference between Illy and Lavazza?"

Neither Illy nor Lavazza emerges as a clear leader across the models, as visibility shares are identical and no distinct favoring factors are highlighted.

chatgpt
chatgpt

ChatGPT shows no favoritism between Illy and Lavazza, assigning both a 4% visibility share alongside other brands like Nespresso and Keurig. Its neutral sentiment suggests equal recognition without deeper differentiation in brand perception.

gemini
gemini

Gemini equally recognizes Illy and Lavazza with a 4% visibility share each, displaying a neutral tone. It does not provide specific reasons for preference, focusing solely on equitable brand mention.

grok
grok

Grok assigns equal 4% visibility shares to Illy and Lavazza, alongside Nespresso, with a neutral sentiment. There’s no indication of bias or unique perception differentiating the two brands.

deepseek
deepseek

Deepseek mirrors the pattern of equal 4% visibility for both Illy and Lavazza, maintaining a neutral tone. No distinct reasoning or preference for either brand is evident in its output.

perplexity
perplexity

Perplexity treats Illy and Lavazza equivalently with a 4% visibility share each, reflecting a neutral sentiment. It offers no specific insights or favoring factors to distinguish between the two.

"Which coffee brand is best in Italy?"

Lavazza and illy emerge as the leading coffee brands in Italy across the models, owing to their consistent visibility and recognition as iconic Italian coffee brands by most AI perspectives.

gemini
gemini

Gemini shows no clear favoritism among Kimbo, Lavazza, and illy, assigning each a 4% visibility share, indicating a neutral sentiment and balanced perception of these brands as notable in the Italian coffee market.

grok
grok

Grok equally highlights Kimbo, Lavazza, and illy with a 4% visibility share each, reflecting a neutral tone and perceiving them as equally relevant in Italy without a specific preference.

perplexity
perplexity

Perplexity focuses only on Lavazza and illy with a 4% visibility share each, suggesting a positive sentiment toward these two as the most prominent Italian coffee brands while omitting others.

chatgpt
chatgpt

ChatGPT lists a wide array of brands including Lavazza, illy, Kimbo, and others, each with a 4% visibility share, indicating a neutral tone and a broad, inclusive recognition of both mainstream and niche Italian coffee brands.

deepseek
deepseek

Deepseek identifies Lavazza, illy, and Danesi with a 4% visibility share each, showing a neutral sentiment and recognizing these brands as significant players in the Italian coffee scene with a slight inclination toward traditional names.

FAQs

Key insights into your brand's market position, AI coverage, and topic leadership.

What’s the main difference between Illy and Lavazza?

Illy focuses on smooth, premium espresso blends, while Lavazza offers a wider range from mild to bold Italian roasts.

Which tastes smoother?

Illy — it’s known for a balanced, velvety flavor. Lavazza can be richer, earthier, or stronger depending on the blend.

Which is better for espresso?

Illy is often preferred for pure espresso shots, while Lavazza is great for both espresso and drip-style brewing.

Which is more affordable?

Lavazza is generally cheaper and offers more budget-friendly options. Illy is positioned as a premium brand.

Which has more variety?

Lavazza — with options ranging from light to dark roasts, single-origin blends, and espresso-specific beans.

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