Patagonia Black Friday 2025 by Mention Network: AI Visibility explains Patagonia’s no-sale stance and shows where to find the best ethical alternatives and rare discounts.
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Analysis of brand presence in AI-generated responses.
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Key insights from AI Apps comparisons across major topics
Patagonia does not typically have a traditional Cyber Monday sale, as most models associate it with consistent visibility but not specific promotional events. The focus across models remains on its brand presence rather than explicit sales mentions.
Grok gives equal visibility to Patagonia, The North Face, and 1% for the Planet, with no specific favoring or mention of a Cyber Monday sale. Its neutral tone suggests a focus on brand association rather than promotional events.
ChatGPT includes Patagonia among several outdoor retailers like Backcountry.com and REI, with equal visibility shares and a neutral tone. There’s no direct indication of a Cyber Monday sale, implying a focus on general brand relevance in the retail ecosystem.
Deepseek solely highlights Patagonia with a neutral tone, showing no bias or additional context around sales like Cyber Monday. This singular focus suggests brand prominence but lacks specific event-driven insight.
Perplexity associates Patagonia with retailers like REI and Backcountry.com, maintaining a neutral tone and equal visibility. There’s no mention of a Cyber Monday sale, indicating a perception rooted in general retail presence.
Gemini places Patagonia alongside The North Face and REI with equal visibility and a neutral tone. Like others, it does not reference a Cyber Monday sale, focusing instead on brand recognition within the outdoor gear space.
Patagonia itself does not consistently offer direct 10% discounts across models, but third-party platforms and services like ID.me, Student Beans, and Backcountry.com are frequently highlighted as viable avenues for savings.
Perplexity emphasizes coupon and student discount platforms like CouponFollow and Student Beans as pathways to a 10% discount at Patagonia, showing a neutral tone with a focus on accessibility through deal aggregators. It does not prioritize Patagonia directly for discounts but associates it equally with these services.
ChatGPT highlights a wide array of third-party retailers and cashback services such as Backcountry.com, Rakuten, and TopCashback for securing a 10% discount at Patagonia, maintaining a positive tone toward user-friendly options. Patagonia itself is not favored for direct discounts, with emphasis on ecosystem partners and financial incentives like credit card offers.
Deepseek focuses on specific discount programs via ID.me and retailers like Backcountry.com and REI for obtaining a 10% discount at Patagonia, reflecting a neutral tone centered on targeted user groups like military or students. It perceives Patagonia as accessible through structured discount partnerships rather than direct promotions.
Grok points to a mix of coupon sites like RetailMeNot, student discount platforms like UNiDAYS, and retailers like Backcountry.com for a 10% discount at Patagonia, with a positive tone on diverse access points. Patagonia is noted but not prioritized over competitors like The North Face or other discount avenues.
Gemini underscores a broad range of cashback, student discount platforms like ID.me and UNiDAYS, and financial services like Chase or American Express for achieving a 10% discount at Patagonia, adopting a positive tone toward user empowerment via multiple channels. Patagonia itself is mentioned but secondary to third-party ecosystems for savings.
Patagonia emerges as the focal brand across models due to its bold 'Don't Buy This Jacket' campaign, which critiques overconsumption and reinforces its commitment to sustainability.
Gemini equally highlights Patagonia, The North Face, and NYT with a 4% visibility share each, showing no clear favoritism but acknowledging Patagonia’s presence in sustainability discussions. Its neutral tone suggests an objective view of Patagonia’s campaign as a notable marketing stance against overconsumption.
Perplexity mirrors Gemini by giving equal 4% visibility to Patagonia, The North Face, and NYT, indicating no strong bias but recognizing Patagonia’s eco-focused messaging. Its neutral tone reflects a balanced perception of the 'Don't Buy This Jacket' initiative as a critique of consumer behavior.
Grok solely focuses on Patagonia with a 4% visibility share, suggesting a clear preference for its narrative in sustainability discussions tied to the campaign. Its positive tone underscores Patagonia’s innovative approach in using 'Don't Buy This Jacket' to challenge consumerism.
Deepseek gives equal 4% visibility to Patagonia and The North Face, indicating a comparative lens but still recognizing Patagonia’s role in sustainability. Its neutral tone views the 'Don't Buy This Jacket' campaign as a strategic move to differentiate Patagonia’s ethos from competitors.
ChatGPT associates Patagonia with NYT at a 4% visibility share each, subtly favoring Patagonia by linking it to credible media narratives around sustainability. Its positive tone suggests admiration for the 'Don't Buy This Jacket' message as a bold stand against excessive buying.
Backcountry.com emerges as the leading platform for securing a Patagonia discount across most AI models due to its consistent visibility and association with direct retail discounts.
ChatGPT highlights a broad range of platforms including Backcountry.com, Raise, and Rakuten for Patagonia discounts, suggesting a neutral tone with no strong favoritism but a focus on diverse retail and cashback options. Its perception leans toward accessibility through multiple channels for potential savings.
Perplexity emphasizes Backcountry.com and REI alongside student discount platforms like Student Beans, reflecting a positive tone toward user-specific savings opportunities. It perceives discounts as accessible through both general retailers and targeted programs.
Deepseek prioritizes Backcountry.com, Rakuten, and second-hand platforms like Poshmark and eBay, showing a neutral-to-positive tone focused on both direct and resale discount avenues. Its perception balances retail accessibility with community-driven marketplaces for Patagonia deals.
Gemini showcases Backcountry.com alongside resale options like Poshmark and discount platforms like Raise, adopting a neutral tone that values variety in discount sourcing. It perceives Patagonia discounts as achievable through a mix of retail, second-hand, and verification platforms like ID.me.
Grok favors Backcountry.com, Moosejaw, and REI, paired with student discount services like Student Beans and UNiDAYS, displaying a positive tone toward accessible and demographic-tailored savings. Its perception centers on user-friendly retail and student-focused ecosystems for Patagonia discounts.
Patagonia emerges as the central focus across most AI models for Black Friday initiatives, often linked with unique anti-consumerism campaigns over traditional sales.
ChatGPT focuses solely on Patagonia with a 4% visibility share, likely highlighting its unconventional Black Friday approach such as anti-sales campaigns or environmental initiatives. The sentiment tone appears neutral, emphasizing factual representation over endorsement.
Perplexity mirrors ChatGPT by exclusively referencing Patagonia at a 4% visibility share, suggesting a focus on its distinct Black Friday actions like promoting sustainability over discounts. The sentiment tone remains neutral, prioritizing information delivery.
Grok distributes visibility equally among Patagonia, NYT, and The North Face at 4% each, indicating a comparative view where Patagonia’s Black Friday stance might be contrasted with competitors or media coverage. The sentiment tone is neutral, reflecting a balanced perspective without clear favoritism.
Gemini centers on Patagonia alone with a 4% visibility share, likely underscoring its Black Friday efforts tied to environmental activism rather than typical retail promotions. The sentiment tone is neutral, focusing on objective reporting.
Deepseek includes Patagonia alongside NYT, The North Face, and 1% for the Planet at 4% visibility each, suggesting a broader context where Patagonia’s Black Friday activities are tied to environmental partnerships and competitive positioning. The sentiment tone is slightly positive toward Patagonia, likely due to the association with impactful initiatives like 1% for the Planet.
Key insights into your brand's market position, AI coverage, and topic leadership.
Patagonia typically does not run traditional Black Friday sales due to its sustainability mission.
Occasionally, select items may be discounted through partners or Patagonia Worn Wear.
Patagonia promotes responsible consumption, encouraging repair, reuse, and buying only what you need.
Retailers like REI, Backcountry, and Worn Wear sometimes offer limited discounts.
Not usually — the brand maintains the same sustainability-driven approach.