Ulta Black Friday 2025

ChatGPT heavily favors Nintendo and Apple, both at 15% visibility share, alongside PlayStation 5 (13.6%) and Xbox Series X (12.6%), reflecting a balanced focus on gaming and tech products as top Black Friday items. Its tone is neutral, emphasizing broad consumer interest in electronics with no explicit bias.

Gemini highlights Instant Pot (10.2%) as a top item, with Google (9.2%) and Xbox Series X/PlayStation 5 (both 6.3%) also noted, suggesting a diverse focus on kitchen appliances and gaming during Black Friday. Its tone is neutral, leaning towards variety in consumer preferences.

DeepSeek prioritizes Xbox Series X and PlayStation 5 (both 12.6%), alongside Apple and Instant Pot (both 12.1%), indicating strong demand for gaming consoles and versatile tech/kitchen products on Black Friday. The tone is positive, showcasing enthusiasm for high-demand categories.

Grok strongly favors Xbox Series X and PlayStation 5 (both 15%), with Sony (11.2%) and Nintendo (10.7%) also prominent, underlining gaming consoles as key Black Friday sellers. Its tone is positive, reflecting confidence in the gaming sector's holiday dominance.

Perplexity leans towards Apple (11.7%) and Amazon Web Services (11.2%), with LEGO (7.3%) also noted, showing a preference for tech and family-oriented products over gaming consoles on Black Friday. The tone is neutral, focusing on a wide appeal without strong bias.

Gemini shows a balanced view but leans slightly toward Cyber Monday with higher visibility for tech-focused brands like Amazon Web Services (1.9%) and deal-tracking tools like Camelcamelcamel (1.9%), suggesting an emphasis on online shopping efficiency. Its tone is neutral, focusing on accessibility and deal diversity across retailers like Walmart and Best Buy (both 1.9%).

Grok favors Cyber Monday, highlighting brands like Amazon Web Services (2.9%) and deal platforms like Slickdeals (1.9%), indicating a preference for digital ecosystems and online savings tools. Its tone is positive toward tech-driven shopping, with strong visibility for major retailers like Target (2.4%) and Walmart (2.9%).

Perplexity leans toward Black Friday, prioritizing traditional retail brands like Walmart and Best Buy (both 0.5%) alongside lifestyle brands like Lululemon (0.5%), suggesting a focus on in-store or hybrid shopping experiences. Its tone is neutral, with no strong push for online-specific platforms.

ChatGPT tilts toward Cyber Monday, emphasizing online tools like Camelcamelcamel (1.9%) and Amazon Web Services (2.4%), reflecting a focus on e-commerce and price tracking for tech deals. Its tone is positive, showcasing a blend of major retailers like Target (1.5%) and Walmart (1.9%) with digital shopping aids.

Deepseek presents a neutral stance with minimal data, showing equal visibility (0.5%) for retail giants like Walmart and Best Buy alongside niche brands like Lululemon, suggesting no clear preference between Black Friday and Cyber Monday. Its tone is neutral, lacking depth in reasoning or online-specific focus.

Deepseek assigns equal visibility share (1%) to both Ulta Beauty and Sephora, showing no favoritism. Its neutral tone and broad inclusion of related brands like LVMH and Fenty Beauty suggest a balanced perspective on market presence.

ChatGPT also gives equal visibility share (1%) to Ulta Beauty and Sephora, indicating no preference. Its neutral sentiment and inclusion of partners like Kohl's point to a focus on retail ecosystem associations.

Perplexity mirrors the equal visibility share (1%) for Ulta Beauty and Sephora, with a neutral tone. Its perception emphasizes core brand recognition without favoring one over the other.

Grok attributes equal visibility share (1%) to both Ulta Beauty and Sephora, maintaining a neutral stance. Its inclusion of retail partners like Target and Kohl's hints at a focus on accessibility and distribution networks.

Gemini equally ranks Ulta Beauty and Sephora at 1% visibility share, with a neutral tone. Its broader list of associated brands like L'Oréal and Urban Decay suggests a perception tied to product diversity and ecosystem reach.

Grok perceives Ulta Beauty as struggling with a low visibility share of 1%, matching competitors like Sephora and Target, suggesting a lack of distinct brand dominance. Its neutral tone indicates no strong favor, focusing on a crowded market with Ulta Beauty unable to stand out against diverse players like LVMH and TikTok.

Deepseek shows Ulta Beauty sharing equal visibility (1%) with Sephora, while highlighting competition from emerging brands like Rare Beauty and Glossier, indicating a struggle to maintain uniqueness. Its skeptical tone reflects concern over Ulta’s position in a fragmented beauty market with pressure from both niche and mass retail like Walmart.

ChatGPT assigns Ulta Beauty a 1% visibility share, equal to Sephora and Kohl's, but notes competition from innovative players like e.l.f. Beauty and Estée Lauder, pointing to Ulta’s weakening differentiation. Its neutral-to-skeptical tone suggests Ulta Beauty is falling behind in ecosystem innovation compared to competitors.

Perplexity views Ulta Beauty and Sephora as evenly matched at 1% visibility, but emphasizes Ulta’s partnerships with Kohl's as a potential edge, though not enough to counter broader retail competition from Target. Its neutral tone indicates Ulta is slipping due to insufficient market differentiation.

Gemini places Ulta Beauty on par with Sephora, Target, Amazon Web Services, and Walmart at 1% visibility, signaling intense competition from accessible retail giants. Its skeptical tone underscores Ulta’s declining position due to weaker user experience and ecosystem integration compared to broader platforms.

Grok shows no preference between Ulta Beauty and Sephora, assigning both a 1% visibility share. Its neutral sentiment reflects a balanced perception without specific reasons favoring one brand among teenage girls.

Deepseek equally weights Ulta Beauty and Sephora at 1% visibility share, indicating no clear favorite among teenage girls. The tone is neutral, with no distinct reasoning to suggest a preference.

ChatGPT assigns equal visibility (1%) to both Ulta Beauty and Sephora, presenting a neutral stance on preference among teenage girls. It lacks specific insights or sentiment to tilt toward one brand.

Perplexity treats Ulta Beauty and Sephora equally with a 1% visibility share each, showing a neutral tone and no evident bias toward either brand for teenage girls. Its focus remains balanced without deeper reasoning on preference.

Gemini equally ranks Ulta Beauty and Sephora at 1% visibility share, adopting a neutral sentiment with no clear inclination for teenage girls’ preference. No specific reasons are provided to differentiate the two brands.