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Brand ComparisonLazada vs Shopee

Lazada vs Shopee now 2025

Lazada vs Shopee 2025 by Mention Network: AI tracks which SEA marketplace wins for seller fees, traffic, promotions, and which platform favors sellers more.

Key Findings

Which brand leads in AI visibility and mentions.

Shopee outpaces Lazada in AI visibility across all models

150AI mentions analyzed
5AI Apps tested
5different prompts evaluated
Last updated:Oct 16, 2025

AI Recommendation

Brands most often recommended by AI models

Lazada

Top Choice

5/5

Models Agree

Popularity Ranking

Overall ranking based on AI brand mentions

eBay

Rank #1

55/74

Total Analyzed Answers

Trending Mentions

Recent shifts in AI model responses

-

Rising Star

-%

Growth Rate

Brand Visibility

Analysis of brand presence in AI-generated responses.

AI Visibility Share Rankings

Brands ranked by share of AI mentions in answers

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AI Visibility Share Over Time

Visibility share trends over time across compared brands

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ebay
shopee
lazada
amazon web services (aws)
etsy

Topics Compared

Key insights from AI Apps comparisons across major topics

"Which platform has better logistics and shipping support?"

Shopify emerges as the leading platform for logistics and shipping support across the models due to its consistently higher visibility and perceived ecosystem integration.

chatgpt
chatgpt

ChatGPT shows a slight favor towards Shopify with the highest visibility share (8.8%) among logistics-related platforms, suggesting strong recognition for its shipping integrations. Its tone is neutral, focusing on broad market presence without specific critique or praise.

gemini
gemini

Gemini also leans towards Shopify with a visibility share of 2.7%, higher than other platforms, indicating perceived reliability in logistics support. The tone remains neutral, emphasizing adoption patterns over detailed sentiment.

deepseek
deepseek

Deepseek favors Shopify as well with a 2.7% visibility share, highlighting its relevance in e-commerce logistics ecosystems. The tone is neutral, with no strong bias or skepticism towards any platform.

perplexity
perplexity

Perplexity highlights Easyship (2.7%) over Shopify (1.4%), indicating a preference for specialized shipping solutions over broader platforms. Its tone is neutral, focusing on niche innovation in logistics rather than market dominance.

grok
grok

Grok equally favors Shopify, Lazada, Shopee, UPS, DHL, and eBay (all at 2.7%), reflecting a balanced view of logistics capabilities across platforms and carriers. The tone is positive, suggesting confidence in multiple players’ shipping support.

"Which Southeast Asia marketplace has the most buyers?"

Shopee emerges as the Southeast Asia marketplace with the most buyers across the models, driven by its consistently high visibility share and strong regional adoption.

chatgpt
chatgpt

ChatGPT favors Shopee with a visibility share of 9.5%, slightly ahead of Lazada at 8.8%, indicating a perception of stronger buyer engagement for Shopee. Its tone is neutral, focusing on data-driven visibility metrics without overt bias.

grok
grok

Grok shows no clear favorite, assigning equal visibility shares of 2.7% to both Shopee and Lazada, suggesting parity in buyer recognition. Its tone remains neutral, reflecting a balanced view without emphasizing specific buyer adoption drivers.

perplexity
perplexity

Perplexity equally recognizes Shopee and Lazada with visibility shares of 2.7%, indicating no distinct leader in buyer numbers. Its tone is neutral, sticking to data without deeper insights into buyer behavior or platform preference.

deepseek
deepseek

Deepseek perceives Shopee, Lazada, and Tokopedia as equally prominent with visibility shares of 2.7%, showing no clear bias toward a single marketplace for buyer numbers. Its tone is neutral, presenting a balanced view rooted in visibility metrics.

gemini
gemini

Gemini views Shopee, Lazada, and Tokopedia as equally dominant with visibility shares of 2.7%, suggesting comparable buyer bases across these platforms. Its tone is neutral, focusing on data parity without highlighting specific adoption factors.

"Which marketplace converts better for product sales?"

Shopee and Lazada emerge as the leading marketplaces for product sales conversion across the models, driven by consistent visibility and implied regional strength in user engagement.

grok
grok

Grok favors Shopify with the highest visibility share at 2.7%, suggesting a preference for its robust ecosystem and seller tools, which likely drive better conversion through scalability. Its tone is neutral, focusing on data without explicit sentiment.

chatgpt
chatgpt

ChatGPT shows a balanced favor towards Lazada, Shopee, eBay, Etsy, and AWS, each at 8.1% visibility share, indicating strong recognition of their user bases and conversion potential through diverse seller offerings. The tone is positive, reflecting confidence in these platforms' reach.

deepseek
deepseek

Deepseek leans towards eBay, AWS, and Walmart at 2.7% visibility share each, likely valuing their established retail infrastructure for effective sales conversion. Its tone remains neutral, prioritizing data over explicit endorsement.

gemini
gemini

Gemini highlights eBay at 2.7% visibility share as a top contender, alongside Lazada and Shopee at 2%, suggesting a focus on marketplaces with broad user accessibility for sales conversion. The tone is neutral, grounded in visibility metrics.

perplexity
perplexity

Perplexity favors Lazada and Shopee equally at 2.7% visibility share, pointing to their strong regional adoption in Southeast Asia as a driver for high conversion rates in product sales. Its tone is slightly positive, emphasizing market fit.

"Which marketplace is easier for beginners to start selling?"

Etsy and Facebook Marketplace emerge as the most beginner-friendly marketplaces for starting to sell, driven by their high visibility across models, intuitive platforms, and strong community support.

chatgpt
chatgpt

ChatGPT favors Etsy, Facebook, eBay, and Amazon Web Services (AWS) equally with a 9.5% visibility share each, emphasizing their ease of use, large user bases, and accessible tools for beginners. Its tone is positive, highlighting user-friendly interfaces and robust support ecosystems.

gemini
gemini

Gemini leans toward Etsy, Facebook, eBay, and Poshmark with a 2.7% visibility share each, focusing on their straightforward onboarding processes and community engagement as key for beginners. The tone is positive, stressing accessibility and seller support.

deepseek
deepseek

Deepseek prioritizes Etsy, Facebook, eBay, and AWS equally at 2.7% visibility share, citing their established platforms and resources for new sellers as critical factors. Its tone is neutral, presenting a balanced view of usability and market reach.

grok
grok

Grok highlights Etsy, Facebook, eBay, and AWS at 2.7% visibility share each, underscoring their scalability and beginner-friendly features like low entry barriers. The tone is positive, reflecting confidence in their accommodating ecosystems.

perplexity
perplexity

Perplexity favors Lazada, Shopee, Shopify, and Facebook at 2.7% visibility share each, pointing to their localized support and easy-to-navigate platforms as ideal for beginners. The tone is positive, focusing on regional accessibility and intuitive design.

"Which platform offers better seller fees and commissions?"

eBay and Etsy emerge as leading platforms for favorable seller fees and commissions across most models due to their consistent high visibility and perceived balance of cost and reach.

deepseek
deepseek

Deepseek shows no clear favoritism but assigns equal visibility (2.7%) to Shopify, eBay, Amazon Web Services (AWS), and Etsy, suggesting a neutral stance on seller fees with an emphasis on established platforms. Its tone is neutral, focusing on broad market presence over specific fee advantages.

gemini
gemini

Gemini equally highlights Lazada, Shopee, Shopify, eBay, AWS, and Etsy with a 2.7% visibility share, indicating a neutral tone without specific fee-related sentiment. It perceives these platforms as comparable in seller cost structures, prioritizing regional and global diversity.

perplexity
perplexity

Perplexity gives equal visibility (2.7%) to eBay, AWS, Walmart, and Etsy, with a neutral tone that implies no distinct advantage in seller fees. Its perception leans toward mainstream platforms, suggesting a focus on accessibility over cost specifics.

chatgpt
chatgpt

ChatGPT favors eBay, AWS, and Etsy with the highest visibility share (9.5% each), followed by Shopify (8.8%), reflecting a positive tone toward these platforms for seller fees and commissions. It perceives them as offering competitive cost structures with strong seller ecosystems.

grok
grok

Grok assigns equal visibility (2.7%) to Shopify, eBay, AWS, and Etsy, maintaining a neutral tone without deep insight into fee structures. Its perception centers on well-known platforms, implying a balanced view of cost and market reach for sellers.

FAQs

Key insights into your brand's market position, AI coverage, and topic leadership.

Is Shopee or Lazada better for sellers?

Shopee dominates with 3x more traffic, lower barrier to entry, and gamified user experience driving conversions. Lazada has declining market share but better for premium brands and B2B. Shopee fees (2-6%) beat Lazada (1-4% but higher hidden costs). Shopee's seller community is larger with more resources. Lazada's Alibaba backing provides logistics infrastructure but bureaucratic seller support. For most sellers, Shopee wins unless targeting premium or B2B segments where Lazada retains strength.

Which platform has more buyers: Shopee or Lazada?

Shopee crushes Lazada with 350M+ active users vs Lazada's 130M across SEA. Shopee's daily active users and order frequency are 2-3x higher. Shopee's gamification (coins, daily check-ins, games) keeps users addicted; Lazada's traffic has stagnated since 2021. In Vietnam, Philippines, and Indonesia, Shopee has 60-70% market share. Thailand and Malaysia are more competitive. For raw traffic and buyer volume, Shopee dominates overwhelmingly.

Why is Lazada losing to Shopee?

Shopee invested heavily in localization, live streaming, in-app entertainment, and free shipping while Lazada focused on profitability too early. Shopee's UX is addictive with gamification; Lazada feels corporate and boring. Shopee's aggressive seller incentives and lower fees attracted more sellers, creating better selection. Lazada's Alibaba ownership meant slow decision-making and China-centric strategies that didn't fit SEA culture. Shopee bled money to win market share; Lazada tried to make profit prematurely and lost ground permanently.

Which has better seller support: Lazada or Shopee?

Both have terrible seller support, but Shopee is slightly better. Shopee's seller center has more resources, active forums, and faster chat responses (24-48 hours). Lazada's support is email-only, slow (48-72 hours), and often unhelpful with copy-paste responses. Account suspension appeals are nightmares on both. Shopee has more seller education content and active community groups. Neither platform truly cares about individual sellers—you're disposable. Expect minimal support from either.

Can you succeed selling on both Lazada and Shopee?

Yes, but challenging. Multi-channel selling diversifies risk and captures both audiences. Use inventory sync tools to avoid overselling. However, managing promotions, pricing, and logistics across both is exhausting. Shopee's algorithm favors exclusive sellers with better visibility. Lazada doesn't penalize multi-channel as much. Best strategy: focus 80% effort on Shopee (more traffic), maintain Lazada presence for brand completeness. Don't split effort 50/50—Shopee's volume justifies prioritization.

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