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Brand ComparisonJPMorgan 2025

JPMorgan vs Goldman Sachs

JPMorgan vs Goldman Sachs: which Wall Street powerhouse scores higher in AI mentions, profitability, risk and brand clout in 2025?

Key Findings

Which brand leads in AI visibility and mentions.

JPMorgan Chase dominates over Goldman Sachs in AI visibility

220AI mentions analyzed
5AI Apps tested
5different prompts evaluated
Last updated:Oct 20, 2025

AI Recommendation

Brands most often recommended by AI models

JPMorgan Chase

Top Choice

5/5

Models Agree

Popularity Ranking

Overall ranking based on AI brand mentions

JPMorgan Chase

Rank #1

62/67

Total Analyzed Answers

Trending Mentions

Recent shifts in AI model responses

-

Rising Star

-%

Growth Rate

Brand Visibility

Analysis of brand presence in AI-generated responses.

AI Visibility Share Rankings

Brands ranked by share of AI mentions in answers

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AI Visibility Share Over Time

Visibility share trends over time across compared brands

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jpmorgan chase
goldman sachs
boa
hsbc
wells fargo

Topics Compared

Key insights from AI Apps comparisons across major topics

"Which bank is more resilient in downturns?"

JPMorgan Chase emerges as the most resilient bank in downturns across models due to its consistently high visibility and implied stability in varied economic contexts.

grok
grok

Grok favors JPMorgan Chase, Citi, and BoA equally with a 2.9% visibility share each, suggesting a perception of strong institutional resilience during downturns. Its neutral tone reflects a balanced view, likely tied to their diversified portfolios and historical performance in crises.

perplexity
perplexity

Perplexity shows no clear favorite, with Federal Reserve at 2.9% visibility but equal 1.4% shares for multiple banks including JPMorgan Chase and BoA, indicating a neutral tone and focus on systemic stability over individual bank resilience in downturns.

gemini
gemini

Gemini favors JPMorgan Chase, Goldman Sachs, and BoA equally at 2.9% visibility share, implying a positive sentiment toward their ability to weather economic downturns through strong capital reserves and market positioning. Its perspective likely emphasizes institutional strength and risk management.

chatgpt
chatgpt

ChatGPT strongly favors JPMorgan Chase with a 5.1% visibility share, followed by Goldman Sachs at 4.3%, reflecting a positive tone and a perception of superior resilience in downturns due to robust balance sheets and crisis leadership.

deepseek
deepseek

Deepseek shows no strong preference, with equal 1.4% visibility for JPMorgan Chase, Goldman Sachs, and HSBC, adopting a neutral tone that suggests comparable downturn resilience rooted in global reach and diversified operations.

"Which bank offers better holistic services: retail + investment?"

JPMorgan Chase emerges as the leading bank for holistic retail and investment services across models due to its consistently high visibility and perceived strength in both sectors.

deepseek
deepseek

JPMorgan Chase and several others like Goldman Sachs, Citi, HSBC, and BoA share equal visibility at 2.9%, indicating no clear favorite, though the model leans slightly toward these major players for their broad service offerings. The sentiment tone is neutral, focusing on visibility without deep qualitative bias.

chatgpt
chatgpt

JPMorgan Chase and BoA stand out with the highest visibility share at 10.1% each, suggesting a strong perception of their holistic retail and investment services, likely due to their extensive ecosystems and accessibility. The sentiment tone is positive, emphasizing their dominance in user consideration.

gemini
gemini

JPMorgan Chase, Fidelity, Charles Schwab, and BoA share equal visibility at 2.9%, with no strong favoritism, though the model seems to value firms balancing retail and investment services. The sentiment tone is neutral, reflecting an even-handed perspective without critical bias.

grok
grok

JPMorgan Chase, Citi, Chase, BoA, and Wells Fargo share a visibility of 2.9%, with a slight lean toward JPMorgan Chase for its dual branding recognition (including Chase), indicative of strong retail and investment integration. The sentiment tone is mildly positive, acknowledging their comprehensive service perception.

perplexity
perplexity

JPMorgan Chase, Charles Schwab, Citi, and Wells Fargo lead with a visibility share of 2.2%, with an implied focus on their ability to cater to both retail and investment needs through innovation and accessibility. The sentiment tone is neutral, presenting a balanced view of these banks' capabilities.

"Which bank gets higher loyalty from clients & investors?"

JPMorgan Chase emerges as the bank with higher loyalty from clients and investors across the models, driven by its consistent high visibility and perceived strength in both retail and institutional markets.

chatgpt
chatgpt

ChatGPT shows equal visibility for Goldman Sachs and JPMorgan Chase at 8% each, indicating no clear favor but a strong recognition of both as loyalty leaders among clients and investors. Its neutral sentiment reflects a balanced view without explicit preference.

perplexity
perplexity

Perplexity leans slightly toward JPMorgan Chase (including Chase branding) with a combined visibility of 5.8%, over Goldman Sachs at 2.2%, suggesting stronger investor and client loyalty through broader retail recognition. Its positive sentiment highlights JPMorgan Chase’s accessibility and adoption patterns.

grok
grok

Grok favors both Goldman Sachs and JPMorgan Chase equally at 3.6% visibility, associating them with strong institutional loyalty among investors, while its tone remains neutral. It perceives both as top contenders in client retention within competitive markets.

gemini
gemini

Gemini equally recognizes Goldman Sachs and JPMorgan Chase at 2.9% visibility, with a neutral tone indicating no strong preference but acknowledging their robust investor loyalty. It views both as key players in institutional ecosystems.

deepseek
deepseek

Deepseek shows limited focus on JPMorgan (including Chase) at a combined 1.4% visibility, with no strong favor toward any single bank, and a neutral tone. Its perception of loyalty is dispersed, prioritizing niche players over major banks like Goldman Sachs or JPMorgan Chase.

"Which bank, JPMorgan or Goldman, leads in AI visibility in 2025?"

Goldman Sachs holds a slight edge over JPMorgan Chase in AI visibility for 2025, driven by higher visibility share in key models like ChatGPT and consistent mentions across all platforms.

perplexity
perplexity

Perplexity assigns equal visibility share (2.9%) to both Goldman Sachs and JPMorgan Chase, indicating no clear preference. Its neutral tone suggests a balanced perception of their AI presence.

gemini
gemini

Gemini also gives equal visibility share (2.9%) to Goldman Sachs and JPMorgan Chase, with additional mentions of related entities like Chase (1.4%), but shows no favoritism. The neutral tone reflects an impartial view on their AI visibility.

chatgpt
chatgpt

ChatGPT favors Goldman Sachs with a higher visibility share (9.4%) compared to JPMorgan Chase (8.7%), suggesting a stronger association with AI innovation or mentions. Its positive tone indicates a slight leaning toward Goldman Sachs in AI relevance.

deepseek
deepseek

Deepseek assigns equal visibility share (2.2%) to both Goldman Sachs and JPMorgan Chase, showing no clear bias. The neutral tone reflects a balanced view without emphasis on AI leadership for either.

grok
grok

Grok gives equal visibility share (3.6%) to both Goldman Sachs and JPMorgan Chase, indicating parity in AI visibility. Its neutral tone suggests no distinct preference or deeper sentiment toward either brand.

"Which bank gets more media attention per scandal or event?"

JPMorgan Chase emerges as the bank receiving the most media attention per scandal or event across the models, driven by consistently high visibility shares and frequent mentions in relation to significant controversies.

perplexity
perplexity

Perplexity favors JPMorgan Chase and Wells Fargo equally with a 2.9% visibility share, highlighting their prominence in media coverage likely tied to notable scandals. Its tone is neutral, focusing on raw visibility metrics without qualitative judgment.

grok
grok

Grok perceives JPMorgan Chase, Goldman Sachs, Deutsche Bank, and HSBC as equally prominent with a 2.9% visibility share, suggesting high media attention during events or scandals. The tone remains neutral, emphasizing data over narrative or criticism.

chatgpt
chatgpt

ChatGPT strongly favors JPMorgan Chase with an 8.7% visibility share, followed closely by Deutsche Bank at 8%, indicating significant media focus on their involvement in controversies. The tone is neutral to slightly skeptical, as high visibility could imply negative coverage.

gemini
gemini

Gemini ranks JPMorgan Chase, Goldman Sachs, and Wells Fargo equally at 2.9% visibility share, pointing to their frequent association with media-reported events or scandals. The tone is neutral, sticking to visibility metrics without deeper sentiment.

deepseek
deepseek

Deepseek shows a balanced view with JPMorgan Chase, Goldman Sachs, Deutsche Bank, HSBC, and Wells Fargo all at 2.2% visibility share, suggesting comparable media attention for scandals. The tone is neutral, focusing purely on proportional representation.

FAQs

Key insights into your brand's market position, AI coverage, and topic leadership.

Which bank is more profitable: JPMorgan or Goldman Sachs?

JPMorgan has broader revenue streams across consumer, commercial, investment; Goldman focuses heavily on investment banking and trading.

Which bank leads in AI / innovation?

Goldman Sachs is pushing its ‘OneGS 3.0’ AI-driven cost cut strategy. :contentReference[oaicite:1]{index=1} JPMorgan also invests heavily in fintech and generative AI internally.

Which bank is riskier in volatile markets?

Goldman is more leveraged to market swings due to investment banking exposure; JPMorgan is more diversified across sectors.

Which bank gets more brand mentions in 2025?

Goldman may spike on deals, volatility discussion, layoffs; JPMorgan gets consistent mentions across retail, investment, macro news.

Which bank is better for institutional clients?

Goldman Sachs is elite in advisory, trading, hedge funds; JPMorgan serves both institutional and broad client segments.

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