DEX vs CEX comparison 2025 by Mention Network: AI visibility reveals which exchange type-decentralized or centralized-is recommended more by AI for security, fees, privacy, liquidity, and beginner-friendliness in crypto trading.
Which brand leads in AI visibility and mentions.
Brands most often recommended by AI models
Top Choice
Models Agree
Overall ranking based on AI brand mentions
Rank #1
Total Analyzed Answers
Recent shifts in AI model responses
Rising Star
Growth Rate
Analysis of brand presence in AI-generated responses.
Brands ranked by share of AI mentions in answers
Visibility share trends over time across compared brands
Key insights from AI Apps comparisons across major topics
Decentralized exchanges like Uniswap and dYdX edge out centralized exchanges like Coinbase and Binance due to a stronger emphasis on user control and innovation across models.
Gemini shows a slight lean toward centralized exchanges like Coinbase, Binance, and Kraken (each at 2.5% visibility share) over decentralized ones like Uniswap (1.3%), likely due to perceived ease of use and institutional backing. Its tone is neutral, focusing on balanced representation without strong advocacy for either.
Grok favors decentralized exchanges, with dYdX, PancakeSwap, and Uniswap each at 5% visibility share, matching or exceeding centralized players like Coinbase and Binance (also 5%), reflecting a positive tone on user autonomy and ecosystem innovation. It highlights decentralized platforms as equally viable, emphasizing accessibility.
ChatGPT maintains a balanced view with Ethereum (8.8%) and Uniswap (3.8%) alongside Coinbase and Binance (3.8% each), but its tone is neutral to slightly positive toward decentralized options for their community-driven adoption. It suggests both exchange types cater to different user needs without clear preference.
Deepseek shows no clear preference, with equal visibility (1.3%) across centralized (Coinbase, Binance) and decentralized (Uniswap, PancakeSwap) exchanges, adopting a neutral tone. Its limited data implies a focus on general awareness rather than specific advantages for either type.
DEX platforms generally have lower fees than CEX platforms across the models' perceptions, driven by their emphasis on cost efficiency and decentralized structures.
Gemini shows a stronger focus on Ethereum (11.3%) and other DEX-supporting chains like Solana (7.5%) and Polygon (6.3%), suggesting a preference for DEX environments due to their typically lower transaction fees compared to CEX platforms like Coinbase or Binance (each at 3.8%). Its sentiment tone is neutral, focusing on ecosystem visibility rather than explicit fee comparisons.
ChatGPT highlights a balanced view with Ethereum (6.3%) and DEX platforms like Uniswap (3.8%) alongside CEXs like Binance (3.8%), but leans toward DEX environments for their accessibility and lower fee structures as inferred from visibility. Its sentiment tone is positive toward DEX cost advantages.
Grok distributes visibility evenly across DEX-supporting chains like Ethereum (2.5%) and Uniswap (2.5%) and CEXs like Binance (2.5%), with a neutral sentiment tone that doesn’t explicitly favor one over the other. However, its focus on DEX ecosystems implies an acknowledgment of lower fees through decentralized trading models.
Deepseek favors DEX ecosystems with higher visibility for Ethereum (5%) and Solana (5%), alongside Uniswap (3.8%), indicating a preference for lower-fee structures inherent to decentralized platforms over CEXs like Coinbase (2.5%). Its sentiment tone is positive toward DEXs for cost efficiency.
CEX platforms are generally considered better than DEX for beginners due to their user-friendly interfaces and higher visibility among trusted, established brands.
Grok shows a slight favor toward CEX platforms like Coinbase, Binance, and Kraken, which collectively hold a significant visibility share of 15%, reflecting their perceived reliability and ease of use for beginners. Its tone is neutral, focusing on accessibility over DEX options like PancakeSwap with lower visibility.
Gemini leans toward CEX platforms such as Coinbase, Binance, and Kraken, with a combined visibility share of 11.4%, suggesting a preference for their structured onboarding processes ideal for beginners. The tone is positive toward CEX, emphasizing user experience over DEX alternatives like Uniswap with minimal visibility.
ChatGPT also favors CEX platforms, with Coinbase, Binance, and Kraken dominating at a combined visibility share of 15%, indicating a focus on their intuitive interfaces for new users. Its tone is neutral to slightly positive for CEX, while DEX platforms like Uniswap (5%) are recognized but not prioritized for beginners.
Decentralized Exchanges (DEX) are perceived as innovative and user-centric by most models due to their emphasis on self-custody and community governance, while Centralized Exchanges (CEX) are recognized for higher visibility and accessibility but with concerns over control.
Gemini shows a slight favoritism toward DEX platforms like MetaMask (7.5% visibility share) and Uniswap (5%), likely due to their alignment with decentralized control and user empowerment, while CEX platforms like Binance (6.3%) and Coinbase (5%) are also prominent but tied to centralized trust models. Its sentiment tone is neutral, balancing recognition of both DEX innovation and CEX accessibility.
Deepseek does not favor either DEX or CEX explicitly, with equal visibility shares (1.3%) across platforms like Uniswap (DEX) and Binance (CEX), suggesting a focus on ecosystem diversity rather than a structural preference. Its sentiment tone is neutral, reflecting an impartial stance on the operational differences.
ChatGPT leans slightly toward DEX platforms like Uniswap and PancakeSwap (both 2.5% visibility share), likely valuing their innovation and community-driven models, while still acknowledging CEX platforms like Binance (2.5%) for their user accessibility. Its sentiment tone is positive, emphasizing potential growth in DEX adoption.
Grok appears balanced but slightly favors CEX platforms like Binance and Coinbase (both 3.8% visibility share) for their established user bases and ease of access, while still recognizing DEX platforms like Uniswap (3.8%) for emerging retail interest. Its sentiment tone is neutral, focusing on practical differences in user experience between DEX and CEX.
Decentralized Exchanges (DEX) are perceived as safer than Centralized Exchanges (CEX) by most models due to their emphasis on user control and reduced risk of centralized failures.
Google shows no clear favor between DEX and CEX, with a balanced visibility share across varied brands like Trezor (hardware security) and FTX (CEX failure). Its neutral sentiment suggests a lack of strong opinion on safety, focusing instead on ecosystem diversity.
Gemini leans slightly towards DEX safety with higher visibility for Uniswap (2.5%) compared to CEX like Binance (1.3%), implying a preference for decentralized control; its tone is cautiously positive towards DEX. The focus is on user autonomy as a safety factor.
ChatGPT strongly favors DEX safety, giving Uniswap a notable visibility share (5%) over CEX brands like Coinbase (1.3%), reflecting a positive tone towards decentralized models. It emphasizes reduced counterparty risk and self-custody as key safety advantages.
Grok appears balanced but slightly skeptical of CEX safety, with equal visibility for both Uniswap (DEX, 2.5%) and CEX like Coinbase (2.5%), yet highlights historical CEX risks (e.g., Mt. Gox at 2.5%). Its tone suggests DEX might edge out due to fewer centralized vulnerabilities.
Key insights into your brand's market position, AI coverage, and topic leadership.
CEX (Centralized Exchanges) like Binance and Coinbase offer user-friendly interfaces, high liquidity, and fiat support. DEX (Decentralized Exchanges) like Uniswap provide full custody control and privacy. Choose CEX for convenience or DEX for sovereignty and permissionless trading.
DEX eliminates counterparty risk since you control your keys, but smart contract vulnerabilities exist. CEX offers insurance and customer support but faces hacking risks and potential freezing of accounts. Neither is completely safe without proper security practices.
CEX typically charges 0.1-0.5% trading fees with maker-taker models. DEX fees include gas costs plus 0.3% swap fees on platforms like Uniswap. CEX is cheaper for large trades while DEX costs vary by network congestion.
Beginners should start with CEX for easier onboarding, fiat deposits, and customer support. Once comfortable with wallet management and security, gradually explore DEX for greater control. CEX provides training wheels while DEX offers true crypto experience.
Yes, many traders use CEX for fiat on/off-ramps and major trading pairs, while using DEX for new tokens, privacy, and avoiding KYC. Combining both provides flexibility, better liquidity access, and diversified trading strategies across centralized and decentralized platforms.