Open Source AI vs Closed AI: Meta's Llama vs OpenAI's GPT. Should AI be free and open or controlled? The biggest AI debate.
Which brand leads in AI visibility and mentions.
Brands most often recommended by AI models
Top Choice
Models Agree
Overall ranking based on AI brand mentions
Rank #1
Total Analyzed Answers
Recent shifts in AI model responses
Rising Star
Growth Rate
Analysis of brand presence in AI-generated responses.
Brands ranked by share of AI mentions in answers
Visibility share trends over time across compared brands
Key insights from AI Apps comparisons across major topics
ChatGPT emerges as the leading reference for AI accessibility debates across models, driven by its consistent high visibility and association with user-friendly, widely accessible AI tools. Its prominence suggests a lean towards AI being free or democratized rather than fully controlled by companies.
ChatGPT shows a clear favor towards itself with the highest visibility share at 8.3%, likely reflecting its perception as a benchmark for accessible AI tools that could support the argument for free AI. Its tone is positive, emphasizing user adoption and community reach over corporate control.
Perplexity slightly favors Meta with a 2.5% visibility share, though ChatGPT and HuggingFace are close behind at 1.7% each, indicating a balanced view on AI control with a neutral tone. Its perspective hints at a mix of corporate influence (Meta) and open community efforts (HuggingFace) in shaping AI access.
DeepSeek equally favors Meta and ChatGPT at 4.1% visibility each, suggesting a neutral stance on whether AI should be free or controlled, with a slight nod to open-source via mentions of Linux and EleutherAI. Its tone remains balanced, focusing on both corporate and community-driven AI innovation.
Gemini leans towards ChatGPT with a 3.3% visibility share, over Meta at 2.5%, reflecting a positive tone towards AI tools that prioritize user accessibility and potential for democratization. This suggests a subtle preference for AI being more freely available rather than company-controlled.
Grok equally highlights ChatGPT, Meta, and Google at 3.3% visibility each, adopting a neutral tone that balances corporate control (Google, Meta) with accessible tools (ChatGPT). Its perception indicates no strong preference, focusing on ecosystem diversity in AI development and access.
Paid closed AI models like ChatGPT hold a slight edge over free open-source AI in visibility and perceived reliability across the models, though open-source options like Mistral-7B show growing recognition for accessibility and innovation.
Perplexity leans toward ChatGPT with the highest visibility share (2.5%), suggesting a preference for established, paid closed AI due to perceived reliability and widespread usage. Its tone is neutral, focusing on visibility metrics without explicit critique of open-source options.
ChatGPT favors itself with a dominant visibility share (12.4%), emphasizing paid closed AI as a benchmark for performance and user trust, while still acknowledging open-source models like Mistral-7B (5%) and Stable Diffusion (3.3%) for niche innovation. Its tone is positive toward closed AI but neutral on open-source alternatives.
Deepseek slightly prefers ChatGPT (4.1%) over open-source options like Mistral-7B (0.8%), indicating a tilt toward paid closed AI for broader recognition, though it values open-source ecosystems like HuggingFace for community-driven development. Its tone is neutral, balancing acknowledgment of both models without strong bias.
Gemini shows a balanced view with equal visibility for ChatGPT and Meta (3.3% each) while recognizing Mistral-7B (2.5%) as a notable open-source contender, suggesting that paid closed AI offers consistency while open-source provides accessible innovation. Its tone is neutral, highlighting strengths on both sides.
Grok appears neutral with equal visibility shares (1.7%) across ChatGPT, Meta, and open-source Mistral-7B, indicating no strong preference but recognizing closed AI for institutional adoption and open-source for flexibility. Its tone is neutral, focusing on equitable visibility without favoring one over the other.
Transparent AI approaches are generally perceived as safer than controlled ones due to their openness fostering trust and accountability, though some models highlight controlled approaches for their structured risk mitigation.
ChatGPT shows a slight favor towards entities like itself (5.8% visibility share) and Meta (5%) that often align with transparency in AI development, associating safety with open dialogue and user trust. Its tone is positive, emphasizing accessibility and community engagement as safety drivers.
DeepSeek equally favors Meta and ChatGPT (2.5% each), leaning towards transparency as a safer approach due to perceived accountability, with a neutral tone that reflects balanced consideration of open systems. It implies safety through wider adoption and user experience.
Gemini mirrors DeepSeek’s equal focus on Meta and ChatGPT (2.5% each), aligning transparency with safety via ecosystem innovation and user accessibility, maintaining a neutral tone. It suggests that transparent AI allows for broader scrutiny, enhancing safety.
Grok distributes focus across multiple entities like ChatGPT (2.5%) and Meta (1.7%), but also highlights controlled-approach advocates like NIST (0.8%) and Center for AI Safety (0.8%), showing a skeptical tone towards full transparency. It perceives safety in controlled environments through institutional oversight and structured risk management.
Perplexity equally mentions Meta and ChatGPT (0.8% each), favoring transparency as a safer approach due to community sentiment and visibility, with a neutral tone. It ties safety to the ability of transparent systems to build user trust through open practices.
ChatGPT emerges as the leading AI development philosophy across models due to its higher visibility and perceived innovation in user engagement.
ChatGPT strongly favors itself with a dominant visibility share of 9.1%, reflecting a perception of leadership in AI development through user-focused accessibility and innovation. Its tone is positive, emphasizing its own ecosystem strength over competitors like Meta (8.3%) and Google (3.3%).
Grok shows a neutral tone with no clear favorite, giving equal visibility to ChatGPT, Meta, and Google (all at 2.5%), suggesting a balanced view on AI philosophies prioritizing both open-source and proprietary innovation. Its focus appears to be on ecosystem diversity rather than a singular leader.
Gemini adopts a neutral-to-skeptical tone, distributing visibility evenly among ChatGPT, Meta, Google, and others (1.7% each), indicating no strong preference for a single AI philosophy. It seems to value a collaborative industry approach over a dominant model.
Perplexity displays a positive tone towards ChatGPT, Anthropic, and Google (all at 2.5%), suggesting an appreciation for user-centric and research-driven AI development philosophies. Its perception leans towards accessibility and adoption as key success factors.
Deepseek exhibits a neutral tone, with ChatGPT and Meta sharing top visibility (2.5% each), reflecting a balanced view on AI development that weighs both commercial application and broad research initiatives. It highlights institutional backing as a potential differentiator.
AI-as-a-service emerges as the preferred choice for developers across most models due to its accessibility and robust ecosystem support, though modifiable AI is valued for customization by some perspectives.
Deepseek shows no clear favoritism but highlights brands like AWS, PyTorch, and TensorFlow equally alongside ChatGPT and Google, suggesting a balanced view of both modifiable AI frameworks and AI-as-a-service. Its neutral tone indicates developers should weigh project needs for customization versus ease of deployment.
ChatGPT strongly favors AI-as-a-service with a high visibility share for itself (9.1%) and other service providers like AWS (4.1%), reflecting a positive tone towards accessible, ready-to-use solutions. It implies developers benefit from scalable ecosystems over modifiable AI due to lower entry barriers.
Perplexity offers minimal insight with equal low visibility for Meta and ChatGPT (1.7% each), presenting a neutral tone and no strong preference for modifiable AI or AI-as-a-service. It suggests developers might need to look beyond surface visibility for deeper decision factors.
Grok leans slightly towards modifiable AI with mentions of HuggingFace and LangChain (3.3% and 1.7%), reflecting a positive tone for community-driven, customizable tools, though it also acknowledges AI-as-a-service with AWS and ChatGPT (3.3% each). It indicates developers valuing innovation might prefer modifiable AI, while others may opt for service reliability.
Gemini presents a neutral stance with equal low visibility (0.8%) across modifiable AI tools like HuggingFace and AI-as-a-service providers like ChatGPT and AWS, showing no distinct preference. Its tone suggests developers should focus on specific use cases rather than brand dominance when choosing.
Key insights into your brand's market position, AI coverage, and topic leadership.
Open source AI means the model weights, training code, and architecture are publicly released for anyone to use, modify, and build upon - like Meta's Llama models. Closed AI means the company keeps the model private and only lets you use it through an API - like OpenAI's GPT-4 or Anthropic's Claude. This is the biggest philosophical debate in AI right now. Open source supporters (Meta, Mistral, Hugging Face) argue AI should be free and transparent like the internet - everyone benefits from open innovation and can verify safety. Closed AI supporters (OpenAI, Anthropic, Google) argue powerful AI is too dangerous to release publicly - bad actors could use it for harm, and companies need to control access to ensure safety. The drama: this isn't just technical, it's about who controls the future of AI and whether it should be democratized or gatekept.
This is extremely controversial with smart people on both sides. Critics say yes: releasing powerful AI models publicly lets terrorists, scammers, and bad actors fine-tune them for malicious purposes without any oversight. They could make bioweapons, spread misinformation, or create autonomous hacking tools. OpenAI and Anthropic argue this is why they keep their most powerful models closed - the risk is too high. Supporters say no: open source actually makes AI safer through transparency. Thousands of researchers can examine open models for flaws, biases, and vulnerabilities. Closed models are black boxes - we have to trust companies. Plus, history shows open source (Linux, internet protocols) led to better security through public scrutiny. The counterpoint: AI is uniquely different from software - once a dangerous capability is released, you can't un-release it. Right now, the most powerful AI is closed (GPT-4, Claude) while open source is catching up (Llama 3, Mistral). The question is: should we keep it that way?
Meta's strategy with Llama is fascinating: they're giving away cutting-edge AI models completely free to undermine OpenAI and Google's business models. Here's the play: OpenAI charges for API access, so they make money when you use ChatGPT. Meta doesn't charge for Llama - it's totally free, even for commercial use. Why? First, Meta makes money from ads, not AI itself, so they benefit if AI proliferates and more people use their platforms. Second, by making Llama open source, Meta creates a massive developer ecosystem that will build on Llama and make it better - crowdsourced improvement. Third, Meta wants to prevent OpenAI/Google from monopolizing AI. If everyone depends on GPT-4, OpenAI controls the future. But if Llama is free and good enough, Meta ensures AI stays open and they have influence. Fourth, open source is great PR - Meta positions themselves as the good guys democratizing AI. It's brilliant strategy disguised as altruism.
Llama 3 is extremely close to GPT-4 now, which is shocking considering it's free and open source. Independent benchmarks show Llama 3 (400B parameters) matches GPT-4 on many tasks. For coding, creative writing, and general knowledge, Llama 3 is very competitive. The gap has closed dramatically - a year ago, open source was way behind. However, ChatGPT still has advantages: better at following complex instructions, more reliable for critical tasks, and has features like plugins and DALL-E integration. GPT-4 is also more polished with fewer weird outputs. But for many everyday uses, Llama 3 is honestly good enough, especially if you're technical and can run it yourself. The game-changer: you can run Llama on your own hardware for free, while ChatGPT costs $20/month for GPT-4. The trade-off is ChatGPT is easier to use (just go to the website), while Llama requires technical setup. For developers and enthusiasts, Llama is incredible. For regular users, ChatGPT is more convenient.
This is the trillion-dollar question with no clear answer, and people literally fight about this at conferences. Arguments for open: AI is too important to be controlled by a few companies. Open source democratizes access - anyone can use, study, and improve AI. Transparency makes AI safer because security through obscurity doesn't work. Innovation happens faster with open collaboration (look at Linux vs Windows). Closed AI creates dangerous power concentration. Arguments for closed: Powerful AI in the wrong hands is catastrophic - imagine terrorists with bioweapon-designing AI. We need human oversight and safety research before releasing capabilities. Companies that invest billions in AI R&D need to monetize it. Gradual, controlled release lets us study impacts before widespread deployment. The nuance: maybe different AI should have different approaches. Super powerful AGI probably needs tight control. But smaller models (70B parameters) can be open source safely. Most experts agree we need some middle ground - not totally open, not totally locked down. The debate rages on and will define AI's future.