JPMorgan vs Goldman Sachs: which Wall Street powerhouse scores higher in AI mentions, profitability, risk and brand clout in 2025?
Which brand leads in AI visibility and mentions.
Brands most often recommended by AI models
Top Choice
Models Agree
Overall ranking based on AI brand mentions
Rank #1
Total Analyzed Answers
Recent shifts in AI model responses
Rising Star
Growth Rate
Analysis of brand presence in AI-generated responses.
Brands ranked by share of AI mentions in answers
Visibility share trends over time across compared brands
Key insights from AI Apps comparisons across major topics
JPMorgan Chase emerges as the most resilient bank in downturns across the models due to its consistently high visibility share and implied stability in economic stress contexts.
Grok favors JPMorgan Chase with the highest visibility share (2.9%) among competitors, likely reflecting its perceived financial strength and institutional backing during downturns. Its tone is neutral, focusing on data-driven prominence without explicit sentiment.
Perplexity leans toward JPMorgan Chase and BoA, both with a 2.2% visibility share, suggesting equal confidence in their resilience based on institutional stability. The tone is neutral, emphasizing balanced representation without critical bias.
Gemini prioritizes JPMorgan Chase with the highest visibility share (3.2%), indicating a strong perception of its ability to weather downturns through robust capital reserves. The tone is positive, aligning with trust in its market position.
Deepseek favors JPMorgan Chase and Goldman Sachs, both at 2.2% visibility, likely due to their global presence and diversified operations as buffers in downturns. The tone is neutral, focusing on scale rather than explicit resilience claims.
ChatGPT strongly favors JPMorgan Chase with a 6.1% visibility share, far ahead of others, implying unmatched resilience through risk management and market confidence during economic stress. The tone is positive, reflecting optimism in its stability.
JPMorgan Chase emerges as the leading bank for holistic retail and investment services across the models, driven by consistent high visibility and perceived strength in both sectors.
Deepseek shows a balanced perception with no single dominant brand, though JPMorgan Chase, Goldman Sachs, HSBC, and BoA share the highest visibility at 2.9% each. The tone is neutral, focusing on visibility without explicit bias toward holistic service quality.
ChatGPT favors Citi with a leading visibility share of 6.1%, followed by Charles Schwab at 5.8% and Goldman Sachs at 5%, suggesting a positive tone toward Citi for its broad retail and investment presence. The model emphasizes Citi's ecosystem strength in holistic services.
Gemini leans toward Fidelity, Charles Schwab, and BoA, each at 4.3%, with JPMorgan Chase close at 4%, indicating a positive tone for these brands in user accessibility for retail and investment services. The focus is on seamless client experience across both domains.
Grok highlights JPMorgan Chase, Chase, BoA, and Wells Fargo equally at 2.9%, with a neutral tone that implies no strong preference but recognizes their institutional strength in combined retail and investment offerings. The perception centers on established market presence.
Perplexity positions JPMorgan Chase at the top with 2.5% visibility, followed by BoA, Chase, Wells Fargo, and Charles Schwab at 1.8%, with a neutral-to-positive tone toward JPMorgan Chase for its comprehensive service coverage. The focus is on adoption patterns in both retail and investment spaces.
JPMorgan Chase emerges as the bank with higher client and investor loyalty across most AI models due to its consistently high visibility and implied trust in institutional and retail contexts.
ChatGPT shows equal visibility for Goldman Sachs and JPMorgan Chase at 6.1%, indicating no clear favoritism, but the high share suggests strong recognition and implied loyalty for both among clients and investors. Its tone is neutral, focusing on visibility data without explicit sentiment.
Perplexity favors JPMorgan Chase (including its Chase brand) with a combined visibility share of 5.0%, higher than Goldman Sachs at 1.4%, suggesting greater perceived loyalty through broader retail and institutional recognition. The tone is mildly positive toward JPMorgan Chase, reflecting its prominence in visibility metrics.
Grok leans toward JPMorgan Chase with a visibility share of 3.6% (plus 2.5% for Chase), surpassing Goldman Sachs at 3.2%, indicating stronger client and investor loyalty likely driven by a robust retail presence. Its tone is neutral to positive, anchored in data without overt bias.
Gemini presents equal visibility for Goldman Sachs and JPMorgan Chase at 2.9% each, showing no distinct preference but implying balanced loyalty perceptions in institutional contexts. The tone is neutral, with focus purely on visibility metrics relevant to investor sentiment.
Deepseek favors JPMorgan Chase at 2.5% visibility share over Goldman Sachs at 1.4%, pointing to higher perceived loyalty, possibly tied to a stronger retail and institutional ecosystem. The tone remains neutral, grounded in data with an emphasis on comparative presence.
Goldman Sachs and JPMorgan Chase collectively lead in media attention per scandal or event across the models, driven by consistently high visibility shares and frequent mentions in contexts of significant controversies.
Grok favors Goldman Sachs with a visibility share of 3.2%, the highest among listed brands, likely due to its association with high-profile financial scandals that garner significant media coverage. Its tone is neutral, focusing on visibility metrics without explicit judgment, reflecting a data-driven perception of Goldman Sachs as a frequent media focal point during controversies.
Perplexity highlights Wells Fargo and Goldman Sachs with visibility shares of 2.9% and 2.2% respectively, suggesting a focus on their notable scandals that attract sustained media scrutiny. The tone remains neutral, with an emphasis on raw visibility data, indicating both banks are key subjects in media narratives around financial misconduct.
ChatGPT strongly favors JPMorgan Chase (6.8%) and Goldman Sachs (6.5%) with the highest visibility shares, likely tied to their involvement in major financial events and scandals that dominate headlines. Its tone is neutral but confident, portraying both banks as central to media discussions on industry controversies due to their scale and impact.
Gemini leans toward Goldman Sachs (3.2%) alongside Wells Fargo, Deutsche Bank, and JPMorgan Chase (each at 2.9%), emphasizing their recurring presence in media coverage of scandals due to institutional significance. The tone is neutral, focusing on visibility as a proxy for media attention, suggesting these banks are often spotlighted during financial crises.
Deepseek shows a balanced focus on Deutsche Bank and Wells Fargo (both at 2.5%) alongside Goldman Sachs (2.2%), likely reflecting their historical involvement in widely reported controversies. Its neutral tone underscores visibility data as indicative of media attention, positioning these banks as prominent in scandal-related narratives.
Goldman Sachs slightly leads JPMorgan Chase in AI visibility for 2025 across the analyzed models due to consistently higher or equal visibility shares in most datasets.
ChatGPT favors Goldman Sachs with a visibility share of 8.6% compared to JPMorgan Chase's 7.9%, indicating a slight edge in AI association, likely tied to perceived innovation strength. The sentiment tone is neutral, focusing purely on visibility metrics.
Perplexity shows no clear favorite, assigning equal visibility shares of 2.9% to both Goldman Sachs and JPMorgan Chase, suggesting balanced recognition in AI discussions. The sentiment tone is neutral, reflecting an impartial data-driven perspective.
Gemini perceives both Goldman Sachs and JPMorgan Chase equally with 3.6% visibility shares each, though Goldman Sachs gains a small boost via Marcus at 1.1%; the tone remains neutral, focusing on direct visibility metrics. This implies parity in AI relevance for institutional perception.
Grok leans slightly toward Goldman Sachs with a 3.6% visibility share (plus 1.8% for Marcus) compared to JPMorgan Chase's 3.2%, possibly due to broader ecosystem mentions; the sentiment tone is neutral with a data-centric focus. This suggests a marginal edge in innovation perception for Goldman.
Deepseek assigns equal visibility of 2.9% to both Goldman Sachs and JPMorgan Chase, with minor additional mentions for JPMorgan variants; the tone is neutral, reflecting balanced AI visibility. This indicates no clear leader in adoption patterns or community sentiment.
Key insights into your brand's market position, AI coverage, and topic leadership.
JPMorgan has broader revenue streams across consumer, commercial, investment; Goldman focuses heavily on investment banking and trading.
Goldman Sachs is pushing its ‘OneGS 3.0’ AI-driven cost cut strategy. :contentReference[oaicite:1]{index=1} JPMorgan also invests heavily in fintech and generative AI internally.
Goldman is more leveraged to market swings due to investment banking exposure; JPMorgan is more diversified across sectors.
Goldman may spike on deals, volatility discussion, layoffs; JPMorgan gets consistent mentions across retail, investment, macro news.
Goldman Sachs is elite in advisory, trading, hedge funds; JPMorgan serves both institutional and broad client segments.